#7430AD#7430AD

#7430AD is a mid, vivid violet. Relative luminance 0.088; OKLCH L 46.9% C 0.189 H 304.9°. Best body text is #FFFFFF at 7.58:1 contrast (WCAG AA passes).

Color values

HEX	#7430AD
RGB	rgb(116, 48, 173)
HSL	hsl(273, 57%, 43%)
HSV	hsv(273, 72%, 68%)
CMYK	cmyk(32.9%, 72.3%, 0%, 32.2%)
CIE-LAB	lab(35.68, 52.16, -54.61)
CIE-LCH	lch(35.68, 75.51, 313.68°)
OKLab	oklab(46.88% 0.1083 -0.1553)
OKLCH	oklch(46.88% 0.189 304.9)
XYZ	xyz(15.8005, 8.8441, 40.4017)
Luminance	0.0884 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7430AD #69AD30

analogous

#3530AD #7430AD #AD30A7

triadic

#7430AD #AD7430 #30AD74

tetradic

#7430AD #AD3530 #69AD30 #30A7AD

square

#7430AD #AD3530 #69AD30 #30A7AD

split-complementary

#7430AD #A7AD30 #30AD35

monochromatic

#34154D #54237D #7430AD #934DCE #B07DDB

Accessibility & contrast

On white

7.58

#7430AD on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.77

#7430AD on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7430AD

7.58:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7430AD	#FFFFFF	#000000	##FFFFFF
##7430AD	1.00	7.58	2.77	7.58
#FFFFFF	7.58	1.00	21.00	1.00
#000000	2.77	21.00	1.00	21.00
##FFFFFF	7.58	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0052B1

Deuteranopia (green-blind)

#0054AA

Tritanopia (blue-blind)

#694E6B

Achromatopsia (no color)

#545454

Design tokens & code

CSS

--color: #7430ad;
/* rgb */ color: rgb(116, 48, 173);
/* oklch */ color: oklch(46.9% 0.189 304.9);

Tailwind

colors: {
  custom: {
    50: '#a16ec6',
    500: '#7430ad',
    950: '#000000',
  },
}

SCSS

$custom: #7430ad;
$custom-light: #a16ec6;
$custom-dark: #000000;

JSON

{
  "hex": "#7430ad",
  "rgb": {
    "r": 116,
    "g": 48,
    "b": 173
  },
  "hsl": {
    "h": 272.64,
    "s": 56.561,
    "l": 43.333
  },
  "oklch": {
    "l": 0.46876,
    "c": 0.18934,
    "h": 304.9
  },
  "luminance": 0.08844
}

Semantic roles & 50–950 ramp

primary

#7430AD

secondary

#99C375

accent

#E0488D

background

#FAF6FC

surface

#F4ECF8

border

#CEC7D1

text

#0F0813

muted

#7F7B82

Preview Lab

Preview with #7430AD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →