#742940#742940
#742940 is a dark, moderate pink. Relative luminance 0.057; OKLCH L 39.8% C 0.107 H 4.4°. Best body text is #FFFFFF at 9.84:1 contrast (WCAG AA passes).
Color values
| HEX | #742940 |
|---|---|
| RGB | rgb(116, 41, 64) |
| HSL | hsl(342, 48%, 31%) |
| HSV | hsv(342, 65%, 45%) |
| CMYK | cmyk(0%, 64.7%, 44.8%, 54.5%) |
| CIE-LAB | lab(28.56, 35.14, 3.02) |
| CIE-LCH | lch(28.56, 35.27, 4.91°) |
| OKLab | oklab(39.81% 0.1072 0.0082) |
| OKLCH | oklch(39.81% 0.107 4.4) |
| XYZ | xyz(8.9214, 5.6701, 5.4741) |
| Luminance | 0.0567 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine
#722F37
ΔE00 4.97
Wine (survey)
#80013F
ΔE00 5.65
Merlot
#730039
ΔE00 5.90
Red Purple
#820747
ΔE00 6.21
Bordeaux
#7B002C
ΔE00 6.72
Brownish Purple
#76424E
ΔE00 6.82
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#742940 #29745D
analogous
#742965 #742940 #743729
triadic
#742940 #407429 #294074
tetradic
#742940 #657429 #29745D #372974
square
#742940 #657429 #29745D #372974
split-complementary
#742940 #297437 #296574
monochromatic
#1A090E #471927 #742940 #A13959 #C35576
Accessibility & contrast
On white
9.84
#742940 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.13
#742940 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #742940
9.84:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##742940 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##742940 | 1.00 | 9.84 | 2.13 | 9.84 |
| #FFFFFF | 9.84 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.13 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.84 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#383A41
Deuteranopia (green-blind)
#4C493E
Tritanopia (blue-blind)
#7E2032
Achromatopsia (no color)
#434343
Design tokens & code
CSS
--color: #742940; /* rgb */ color: rgb(116, 41, 64); /* oklch */ color: oklch(39.8% 0.107 4.4);
Tailwind
colors: {
custom: {
50: '#a06774',
500: '#742940',
950: '#000000',
},
}SCSS
$custom: #742940; $custom-light: #a06774; $custom-dark: #000000;
JSON
{
"hex": "#742940",
"rgb": {
"r": 116,
"g": 41,
"b": 64
},
"hsl": {
"h": 341.6,
"s": 47.771,
"l": 30.784
},
"oklch": {
"l": 0.39805,
"c": 0.10749,
"h": 4.4
},
"luminance": 0.05669
}Semantic roles & 50–950 ramp
primary
#742940
secondary
#53A68C
accent
#D7AE50
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#0F0608
muted
#7F7A7B