#74288D#74288D

#74288D is a dark, vivid purple. Relative luminance 0.072; OKLCH L 43.6% C 0.167 H 316.5°. Best body text is #FFFFFF at 8.64:1 contrast (WCAG AA passes).

Color values

HEX	#74288D
RGB	rgb(116, 40, 141)
HSL	hsl(285, 56%, 35%)
HSV	hsv(285, 72%, 55%)
CMYK	cmyk(17.7%, 71.6%, 0%, 44.7%)
CIE-LAB	lab(32.16, 48.51, -40.90)
CIE-LCH	lch(32.16, 63.45, 319.87°)
OKLab	oklab(43.64% 0.1211 -0.115)
OKLCH	oklch(43.64% 0.167 316.5)
XYZ	xyz(12.7682, 7.1542, 25.9025)
Luminance	0.0715 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#74288D #418D28

analogous

#42288D #74288D #8D2873

triadic

#74288D #8D7428 #288D74

tetradic

#74288D #8D4228 #418D28 #28738D

square

#74288D #8D4228 #418D28 #28738D

split-complementary

#74288D #738D28 #288D42

monochromatic

#260D2E #4D1A5D #74288D #9B36BD #B55ED1

Accessibility & contrast

On white

8.64

#74288D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.43

#74288D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #74288D

8.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##74288D	#FFFFFF	#000000	##FFFFFF
##74288D	1.00	8.64	2.43	8.64
#FFFFFF	8.64	1.00	21.00	1.00
#000000	2.43	21.00	1.00	21.00
##FFFFFF	8.64	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004790

Deuteranopia (green-blind)

#284E8B

Tritanopia (blue-blind)

#733C57

Achromatopsia (no color)

#4C4C4C

Design tokens & code

CSS

--color: #74288d;
/* rgb */ color: rgb(116, 40, 141);
/* oklch */ color: oklch(43.6% 0.167 316.5);

Tailwind

colors: {
  custom: {
    50: '#9f69af',
    500: '#74288d',
    950: '#000000',
  },
}

SCSS

$custom: #74288d;
$custom-light: #9f69af;
$custom-dark: #000000;

JSON

{
  "hex": "#74288d",
  "rgb": {
    "r": 116,
    "g": 40,
    "b": 141
  },
  "hsl": {
    "h": 285.149,
    "s": 55.801,
    "l": 35.49
  },
  "oklch": {
    "l": 0.43643,
    "c": 0.16695,
    "h": 316.5
  },
  "luminance": 0.07154
}

Semantic roles & 50–950 ramp

primary

#74288D

secondary

#71B75A

accent

#DF496E

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F0710

muted

#7F7A7F

Preview Lab

Preview with #74288D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →