#74288B#74288B

#74288B is a dark, vivid purple. Relative luminance 0.071; OKLCH L 43.5% C 0.165 H 317.3°. Best body text is #FFFFFF at 8.68:1 contrast (WCAG AA passes).

Color values

HEX	#74288B
RGB	rgb(116, 40, 139)
HSL	hsl(286, 55%, 35%)
HSV	hsv(286, 71%, 55%)
CMYK	cmyk(16.5%, 71.2%, 0%, 45.5%)
CIE-LAB	lab(32.02, 48.09, -39.88)
CIE-LCH	lch(32.02, 62.47, 320.34°)
OKLab	oklab(43.51% 0.1212 -0.112)
OKLCH	oklch(43.51% 0.165 317.3)
XYZ	xyz(12.6208, 7.0952, 25.1258)
Luminance	0.0709 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#74288B #3F8B28

analogous

#43288B #74288B #8B2870

triadic

#74288B #8B7428 #288B74

tetradic

#74288B #8B4328 #3F8B28 #28708B

square

#74288B #8B4328 #3F8B28 #28708B

split-complementary

#74288B #708B28 #288B43

monochromatic

#250D2C #4C1A5B #74288B #9C36BB #B65DD0

Accessibility & contrast

On white

8.68

#74288B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.42

#74288B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #74288B

8.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##74288B	#FFFFFF	#000000	##FFFFFF
##74288B	1.00	8.68	2.42	8.68
#FFFFFF	8.68	1.00	21.00	1.00
#000000	2.42	21.00	1.00	21.00
##FFFFFF	8.68	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00478E

Deuteranopia (green-blind)

#2A4E89

Tritanopia (blue-blind)

#733B56

Achromatopsia (no color)

#4B4B4B

Design tokens & code

CSS

--color: #74288b;
/* rgb */ color: rgb(116, 40, 139);
/* oklch */ color: oklch(43.5% 0.165 317.3);

Tailwind

colors: {
  custom: {
    50: '#9f69ad',
    500: '#74288b',
    950: '#000000',
  },
}

SCSS

$custom: #74288b;
$custom-light: #9f69ad;
$custom-dark: #000000;

JSON

{
  "hex": "#74288b",
  "rgb": {
    "r": 116,
    "g": 40,
    "b": 139
  },
  "hsl": {
    "h": 286.061,
    "s": 55.307,
    "l": 35.098
  },
  "oklch": {
    "l": 0.43505,
    "c": 0.16501,
    "h": 317.3
  },
  "luminance": 0.07095
}

Semantic roles & 50–950 ramp

primary

#74288B

secondary

#6FB659

accent

#DF496C

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F0710

muted

#7F7A7F

Preview Lab

Preview with #74288B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →