#74288A#74288A

#74288A is a dark, vivid purple. Relative luminance 0.071; OKLCH L 43.4% C 0.164 H 317.7°. Best body text is #FFFFFF at 8.70:1 contrast (WCAG AA passes).

Color values

HEX	#74288A
RGB	rgb(116, 40, 138)
HSL	hsl(287, 55%, 35%)
HSV	hsv(287, 71%, 54%)
CMYK	cmyk(15.9%, 71%, 0%, 45.9%)
CIE-LAB	lab(31.96, 47.88, -39.36)
CIE-LCH	lch(31.96, 61.99, 320.58°)
OKLab	oklab(43.44% 0.1213 -0.1105)
OKLCH	oklch(43.44% 0.164 317.7)
XYZ	xyz(12.5480, 7.0661, 24.7428)
Luminance	0.0707 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#74288A #3E8A28

analogous

#43288A #74288A #8A286F

triadic

#74288A #8A7428 #288A74

tetradic

#74288A #8A4328 #3E8A28 #286F8A

square

#74288A #8A4328 #3E8A28 #286F8A

split-complementary

#74288A #6F8A28 #288A43

monochromatic

#240C2B #4C1A5B #74288A #9C36B9 #B65DD0

Accessibility & contrast

On white

8.70

#74288A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.41

#74288A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #74288A

8.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##74288A	#FFFFFF	#000000	##FFFFFF
##74288A	1.00	8.70	2.41	8.70
#FFFFFF	8.70	1.00	21.00	1.00
#000000	2.41	21.00	1.00	21.00
##FFFFFF	8.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00468D

Deuteranopia (green-blind)

#2B4E88

Tritanopia (blue-blind)

#733B56

Achromatopsia (no color)

#4B4B4B

Design tokens & code

CSS

--color: #74288a;
/* rgb */ color: rgb(116, 40, 138);
/* oklch */ color: oklch(43.4% 0.164 317.7);

Tailwind

colors: {
  custom: {
    50: '#9f69ad',
    500: '#74288a',
    950: '#000000',
  },
}

SCSS

$custom: #74288a;
$custom-light: #9f69ad;
$custom-dark: #000000;

JSON

{
  "hex": "#74288a",
  "rgb": {
    "r": 116,
    "g": 40,
    "b": 138
  },
  "hsl": {
    "h": 286.531,
    "s": 55.056,
    "l": 34.902
  },
  "oklch": {
    "l": 0.43437,
    "c": 0.16404,
    "h": 317.7
  },
  "luminance": 0.07066
}

Semantic roles & 50–950 ramp

primary

#74288A

secondary

#6DB559

accent

#DE496B

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F0710

muted

#7F7A7F

Preview Lab

Preview with #74288A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →