#74278D#74278D
#74278D is a dark, vivid purple. Relative luminance 0.071; OKLCH L 43.5% C 0.168 H 316.6°. Best body text is #FFFFFF at 8.69:1 contrast (WCAG AA passes).
Color values
| HEX | #74278D |
|---|---|
| RGB | rgb(116, 39, 141) |
| HSL | hsl(285, 57%, 35%) |
| HSV | hsv(285, 72%, 55%) |
| CMYK | cmyk(17.7%, 72.3%, 0%, 44.7%) |
| CIE-LAB | lab(32.01, 48.93, -41.14) |
| CIE-LCH | lch(32.01, 63.93, 319.95°) |
| OKLab | oklab(43.54% 0.1221 -0.1157) |
| OKLCH | oklch(43.54% 0.168 316.6) |
| XYZ | xyz(12.7350, 7.0876, 25.8914) |
| Luminance | 0.0709 (WCAG relative) |
| Temperature | cool |
| Family | purple |
Closest named colors
Purple (survey)
#7E1E9C
ΔE00 2.86
Rebeccapurple
#663399
ΔE00 4.68
Purple
#800080
ΔE00 5.02
Darkmagenta
#8B008B
ΔE00 5.14
Darkish Purple
#751973
ΔE00 5.50
Warm Purple
#952E8F
ΔE00 7.38
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#74278D #408D27
analogous
#41278D #74278D #8D2773
triadic
#74278D #8D7427 #278D74
tetradic
#74278D #8D4127 #408D27 #27738D
square
#74278D #8D4127 #408D27 #27738D
split-complementary
#74278D #738D27 #278D41
monochromatic
#250C2D #4D1A5D #74278D #9B34BD #B55CD2
Accessibility & contrast
On white
8.69
#74278D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.42
#74278D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #74278D
8.69:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##74278D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##74278D | 1.00 | 8.69 | 2.42 | 8.69 |
| #FFFFFF | 8.69 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.42 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.69 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#004790
Deuteranopia (green-blind)
#284D8B
Tritanopia (blue-blind)
#733C57
Achromatopsia (no color)
#4B4B4B
Design tokens & code
CSS
--color: #74278d; /* rgb */ color: rgb(116, 39, 141); /* oklch */ color: oklch(43.5% 0.168 316.6);
Tailwind
colors: {
custom: {
50: '#9f69af',
500: '#74278d',
950: '#000000',
},
}SCSS
$custom: #74278d; $custom-light: #9f69af; $custom-dark: #000000;
JSON
{
"hex": "#74278d",
"rgb": {
"r": 116,
"g": 39,
"b": 141
},
"hsl": {
"h": 285.294,
"s": 56.667,
"l": 35.294
},
"oklch": {
"l": 0.43536,
"c": 0.16821,
"h": 316.6
},
"luminance": 0.07087
}Semantic roles & 50–950 ramp
primary
#74278D
secondary
#70B759
accent
#E0486D
background
#FAF6FA
surface
#F4EBF4
border
#CEC6CE
text
#0F0710
muted
#7F7A7F