#74277D#74277D

#74277D is a dark, vivid purple. Relative luminance 0.066; OKLCH L 42.5% C 0.153 H 323.4°. Best body text is #FFFFFF at 9.02:1 contrast (WCAG AA passes).

Color values

HEX	#74277D
RGB	rgb(116, 39, 125)
HSL	hsl(294, 52%, 32%)
HSV	hsv(294, 69%, 49%)
CMYK	cmyk(7.2%, 68.8%, 0%, 51%)
CIE-LAB	lab(30.99, 45.70, -32.81)
CIE-LCH	lch(30.99, 56.26, 324.32°)
OKLab	oklab(42.48% 0.1229 -0.0913)
OKLCH	oklch(42.48% 0.153 323.4)
XYZ	xyz(11.6293, 6.6454, 20.0682)
Luminance	0.0664 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#74277D #307D27

analogous

#49277D #74277D #7D275B

triadic

#74277D #7D7427 #277D74

tetradic

#74277D #7D4927 #307D27 #275B7D

square

#74277D #7D4927 #307D27 #275B7D

split-complementary

#74277D #5B7D27 #277D49

monochromatic

#1D0A20 #49184E #74277D #9F36AC #BE55CA

Accessibility & contrast

On white

9.02

#74277D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.33

#74277D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #74277D

9.02:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##74277D	#FFFFFF	#000000	##FFFFFF
##74277D	1.00	9.02	2.33	9.02
#FFFFFF	9.02	1.00	21.00	1.00
#000000	2.33	21.00	1.00	21.00
##FFFFFF	9.02	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#124380

Deuteranopia (green-blind)

#344C7B

Tritanopia (blue-blind)

#76354E

Achromatopsia (no color)

#494949

Design tokens & code

CSS

--color: #74277d;
/* rgb */ color: rgb(116, 39, 125);
/* oklch */ color: oklch(42.5% 0.153 323.4);

Tailwind

colors: {
  custom: {
    50: '#9f68a3',
    500: '#74277d',
    950: '#000000',
  },
}

SCSS

$custom: #74277d;
$custom-light: #9f68a3;
$custom-dark: #000000;

JSON

{
  "hex": "#74277d",
  "rgb": {
    "r": 116,
    "g": 39,
    "b": 125
  },
  "hsl": {
    "h": 293.721,
    "s": 52.439,
    "l": 32.157
  },
  "oklch": {
    "l": 0.42477,
    "c": 0.15307,
    "h": 323.4
  },
  "luminance": 0.06645
}

Semantic roles & 50–950 ramp

primary

#74277D

secondary

#5BAF51

accent

#DC4C5B

background

#FAF6FA

surface

#F3EBF4

border

#CDC6CE

text

#0F060F

muted

#7F7A7F

Preview Lab

Preview with #74277D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →