#74273D#74273D
#74273D is a dark, moderate pink. Relative luminance 0.055; OKLCH L 39.4% C 0.110 H 6.1°. Best body text is #FFFFFF at 10.00:1 contrast (WCAG AA passes).
Color values
| HEX | #74273D |
|---|---|
| RGB | rgb(116, 39, 61) |
| HSL | hsl(343, 50%, 30%) |
| HSV | hsv(343, 66%, 45%) |
| CMYK | cmyk(0%, 66.4%, 47.4%, 54.5%) |
| CIE-LAB | lab(28.12, 35.78, 4.38) |
| CIE-LCH | lch(28.12, 36.04, 6.98°) |
| OKLab | oklab(39.45% 0.109 0.0116) |
| OKLCH | oklch(39.45% 0.11 6.1) |
| XYZ | xyz(8.7709, 5.5020, 5.0141) |
| Luminance | 0.0550 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine
#722F37
ΔE00 4.45
Wine (survey)
#80013F
ΔE00 5.59
Merlot
#730039
ΔE00 5.81
Bordeaux
#7B002C
ΔE00 5.94
Red Purple
#820747
ΔE00 6.44
Red Wine
#8C0034
ΔE00 6.65
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#74273D #27745E
analogous
#742763 #74273D #743727
triadic
#74273D #3D7427 #273D74
tetradic
#74273D #637427 #27745E #372774
square
#74273D #637427 #27745E #372774
split-complementary
#74273D #277437 #276374
monochromatic
#18080D #461825 #74273D #A23655 #C45172
Accessibility & contrast
On white
10.00
#74273D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.10
#74273D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #74273D
10.00:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##74273D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##74273D | 1.00 | 10.00 | 2.10 | 10.00 |
| #FFFFFF | 10.00 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.10 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.00 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#37393E
Deuteranopia (green-blind)
#4B483B
Tritanopia (blue-blind)
#7E1D30
Achromatopsia (no color)
#424242
Design tokens & code
CSS
--color: #74273d; /* rgb */ color: rgb(116, 39, 61); /* oklch */ color: oklch(39.4% 0.110 6.1);
Tailwind
colors: {
custom: {
50: '#a06672',
500: '#74273d',
950: '#000000',
},
}SCSS
$custom: #74273d; $custom-light: #a06672; $custom-dark: #000000;
JSON
{
"hex": "#74273d",
"rgb": {
"r": 116,
"g": 39,
"b": 61
},
"hsl": {
"h": 342.857,
"s": 49.677,
"l": 30.392
},
"oklch": {
"l": 0.39445,
"c": 0.10963,
"h": 6.1
},
"luminance": 0.05501
}Semantic roles & 50–950 ramp
primary
#74273D
secondary
#50A68E
accent
#D9B24F
background
#FAF6F6
surface
#F4EBEC
border
#CEC6C7
text
#0F0607
muted
#7F7A7A