#742736#742736
#742736 is a dark, moderate red. Relative luminance 0.054; OKLCH L 39.2% C 0.108 H 11.9°. Best body text is #FFFFFF at 10.07:1 contrast (WCAG AA passes).
Color values
| HEX | #742736 |
|---|---|
| RGB | rgb(116, 39, 54) |
| HSL | hsl(348, 50%, 30%) |
| HSV | hsv(348, 66%, 45%) |
| CMYK | cmyk(0%, 66.4%, 53.4%, 54.5%) |
| CIE-LAB | lab(27.93, 35.07, 8.79) |
| CIE-LCH | lch(27.93, 36.15, 14.07°) |
| OKLab | oklab(39.24% 0.1061 0.0224) |
| OKLCH | oklch(39.24% 0.108 11.9) |
| XYZ | xyz(8.5945, 5.4315, 4.0851) |
| Luminance | 0.0543 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine
#722F37
ΔE00 2.41
Bordeaux
#7B002C
ΔE00 5.12
Red Wine
#8C0034
ΔE00 6.09
Wine Red
#7B0323
ΔE00 6.13
Maroon (survey)
#650021
ΔE00 6.58
Purple Brown
#673A3F
ΔE00 6.90
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#742736 #277465
analogous
#74275C #742736 #743F27
triadic
#742736 #367427 #273674
tetradic
#742736 #5C7427 #277465 #3F2774
square
#742736 #5C7427 #277465 #3F2774
split-complementary
#742736 #27743F #275C74
monochromatic
#18080B #461821 #742736 #A2364B #C45167
Accessibility & contrast
On white
10.07
#742736 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.09
#742736 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #742736
10.07:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##742736 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##742736 | 1.00 | 10.07 | 2.09 | 10.07 |
| #FFFFFF | 10.07 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.09 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.07 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#393836
Deuteranopia (green-blind)
#4C4834
Tritanopia (blue-blind)
#7F1A2D
Achromatopsia (no color)
#424242
Design tokens & code
CSS
--color: #742736; /* rgb */ color: rgb(116, 39, 54); /* oklch */ color: oklch(39.2% 0.108 11.9);
Tailwind
colors: {
custom: {
50: '#a0666c',
500: '#742736',
950: '#000000',
},
}SCSS
$custom: #742736; $custom-light: #a0666c; $custom-dark: #000000;
JSON
{
"hex": "#742736",
"rgb": {
"r": 116,
"g": 39,
"b": 54
},
"hsl": {
"h": 348.312,
"s": 49.677,
"l": 30.392
},
"oklch": {
"l": 0.39242,
"c": 0.10842,
"h": 11.9
},
"luminance": 0.0543
}Semantic roles & 50–950 ramp
primary
#742736
secondary
#50A696
accent
#D9BE4F
background
#FAF6F6
surface
#F4EBEB
border
#CEC6C6
text
#0F0607
muted
#7F7A7A