#742694#742694

#742694 is a dark, vivid purple. Relative luminance 0.072; OKLCH L 43.9% C 0.176 H 314.0°. Best body text is #FFFFFF at 8.58:1 contrast (WCAG AA passes).

Color values

HEX	#742694
RGB	rgb(116, 38, 148)
HSL	hsl(283, 59%, 36%)
HSV	hsv(283, 74%, 58%)
CMYK	cmyk(21.6%, 74.3%, 0%, 42%)
CIE-LAB	lab(32.34, 50.82, -44.90)
CIE-LCH	lch(32.34, 67.81, 318.54°)
OKLab	oklab(43.93% 0.1224 -0.1267)
OKLCH	oklch(43.93% 0.176 314)
XYZ	xyz(13.2400, 7.2378, 28.7108)
Luminance	0.0724 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#742694 #469426

analogous

#3D2694 #742694 #94267D

triadic

#742694 #947426 #269474

tetradic

#742694 #943D26 #469426 #267D94

square

#742694 #943D26 #469426 #267D94

split-complementary

#742694 #7D9426 #26943D

monochromatic

#280D33 #4E1963 #742694 #9A33C5 #B35FD6

Accessibility & contrast

On white

8.58

#742694 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.45

#742694 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #742694

8.58:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##742694	#FFFFFF	#000000	##FFFFFF
##742694	1.00	8.58	2.45	8.58
#FFFFFF	8.58	1.00	21.00	1.00
#000000	2.45	21.00	1.00	21.00
##FFFFFF	8.58	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004897

Deuteranopia (green-blind)

#1E4E92

Tritanopia (blue-blind)

#713E5B

Achromatopsia (no color)

#4C4C4C

Design tokens & code

CSS

--color: #742694;
/* rgb */ color: rgb(116, 38, 148);
/* oklch */ color: oklch(43.9% 0.176 314.0);

Tailwind

colors: {
  custom: {
    50: '#a068b4',
    500: '#742694',
    950: '#000000',
  },
}

SCSS

$custom: #742694;
$custom-light: #a068b4;
$custom-dark: #000000;

JSON

{
  "hex": "#742694",
  "rgb": {
    "r": 116,
    "g": 38,
    "b": 148
  },
  "hsl": {
    "h": 282.545,
    "s": 59.14,
    "l": 36.471
  },
  "oklch": {
    "l": 0.43929,
    "c": 0.17616,
    "h": 314
  },
  "luminance": 0.07237
}

Semantic roles & 50–950 ramp

primary

#742694

secondary

#77BB5B

accent

#E24573

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0711

muted

#7F7A80

Preview Lab

Preview with #742694

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →