#742590#742590

#742590 is a dark, vivid purple. Relative luminance 0.070; OKLCH L 43.5% C 0.174 H 315.6°. Best body text is #FFFFFF at 8.71:1 contrast (WCAG AA passes).

Color values

HEX	#742590
RGB	rgb(116, 37, 144)
HSL	hsl(284, 59%, 35%)
HSV	hsv(284, 74%, 56%)
CMYK	cmyk(19.4%, 74.3%, 0%, 43.5%)
CIE-LAB	lab(31.92, 50.38, -43.12)
CIE-LCH	lch(31.92, 66.32, 319.44°)
OKLab	oklab(43.54% 0.1239 -0.1215)
OKLCH	oklch(43.54% 0.174 315.6)
XYZ	xyz(12.8973, 7.0502, 27.0616)
Luminance	0.0705 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#742590 #419025

analogous

#3E2590 #742590 #902576

triadic

#742590 #907425 #259074

tetradic

#742590 #903E25 #419025 #257690

square

#742590 #903E25 #419025 #257690

split-complementary

#742590 #769025 #25903E

monochromatic

#260C2F #4D185F #742590 #9B32C1 #B55BD5

Accessibility & contrast

On white

8.71

#742590 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.41

#742590 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #742590

8.71:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##742590	#FFFFFF	#000000	##FFFFFF
##742590	1.00	8.71	2.41	8.71
#FFFFFF	8.71	1.00	21.00	1.00
#000000	2.41	21.00	1.00	21.00
##FFFFFF	8.71	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004793

Deuteranopia (green-blind)

#234D8E

Tritanopia (blue-blind)

#723C58

Achromatopsia (no color)

#4B4B4B

Design tokens & code

CSS

--color: #742590;
/* rgb */ color: rgb(116, 37, 144);
/* oklch */ color: oklch(43.5% 0.174 315.6);

Tailwind

colors: {
  custom: {
    50: '#a068b1',
    500: '#742590',
    950: '#000000',
  },
}

SCSS

$custom: #742590;
$custom-light: #a068b1;
$custom-dark: #000000;

JSON

{
  "hex": "#742590",
  "rgb": {
    "r": 116,
    "g": 37,
    "b": 144
  },
  "hsl": {
    "h": 284.299,
    "s": 59.116,
    "l": 35.49
  },
  "oklch": {
    "l": 0.43541,
    "c": 0.17353,
    "h": 315.6
  },
  "luminance": 0.0705
}

Semantic roles & 50–950 ramp

primary

#742590

secondary

#71B957

accent

#E2456F

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0711

muted

#7F7A80

Preview Lab

Preview with #742590

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →