#742491#742491

#742491 is a dark, vivid purple. Relative luminance 0.070; OKLCH L 43.5% C 0.176 H 315.3°. Best body text is #FFFFFF at 8.74:1 contrast (WCAG AA passes).

Color values

HEX	#742491
RGB	rgb(116, 36, 145)
HSL	hsl(284, 60%, 35%)
HSV	hsv(284, 75%, 57%)
CMYK	cmyk(20%, 75.2%, 0%, 43.1%)
CIE-LAB	lab(31.85, 50.98, -43.85)
CIE-LCH	lch(31.85, 67.25, 319.30°)
OKLab	oklab(43.51% 0.1248 -0.1236)
OKLCH	oklch(43.51% 0.176 315.3)
XYZ	xyz(12.9433, 7.0196, 27.4557)
Luminance	0.0702 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#742491 #419124

analogous

#3E2491 #742491 #912477

triadic

#742491 #917424 #249174

tetradic

#742491 #913E24 #419124 #247791

square

#742491 #913E24 #419124 #247791

split-complementary

#742491 #779124 #24913E

monochromatic

#260C2F #4D1860 #742491 #9B30C2 #B559D6

Accessibility & contrast

On white

8.74

#742491 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.40

#742491 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #742491

8.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##742491	#FFFFFF	#000000	##FFFFFF
##742491	1.00	8.74	2.40	8.74
#FFFFFF	8.74	1.00	21.00	1.00
#000000	2.40	21.00	1.00	21.00
##FFFFFF	8.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004694

Deuteranopia (green-blind)

#204D8F

Tritanopia (blue-blind)

#723C59

Achromatopsia (no color)

#4B4B4B

Design tokens & code

CSS

--color: #742491;
/* rgb */ color: rgb(116, 36, 145);
/* oklch */ color: oklch(43.5% 0.176 315.3);

Tailwind

colors: {
  custom: {
    50: '#a067b2',
    500: '#742491',
    950: '#000000',
  },
}

SCSS

$custom: #742491;
$custom-light: #a067b2;
$custom-dark: #000000;

JSON

{
  "hex": "#742491",
  "rgb": {
    "r": 116,
    "g": 36,
    "b": 145
  },
  "hsl": {
    "h": 284.037,
    "s": 60.221,
    "l": 35.49
  },
  "oklch": {
    "l": 0.43514,
    "c": 0.17564,
    "h": 315.3
  },
  "luminance": 0.07019
}

Semantic roles & 50–950 ramp

primary

#742491

secondary

#71BA56

accent

#E3446F

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0611

muted

#7F7A80

Preview Lab

Preview with #742491

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →