#74244D#74244D

#74244D is a dark, vivid pink. Relative luminance 0.055; OKLCH L 39.6% C 0.120 H 352.3°. Best body text is #FFFFFF at 9.99:1 contrast (WCAG AA passes).

Color values

HEX	#74244D
RGB	rgb(116, 36, 77)
HSL	hsl(329, 53%, 30%)
HSV	hsv(329, 69%, 45%)
CMYK	cmyk(0%, 69%, 33.6%, 54.5%)
CIE-LAB	lab(28.15, 39.07, -6.24)
CIE-LCH	lch(28.15, 39.56, 350.93°)
OKLab	oklab(39.64% 0.1192 -0.016)
OKLCH	oklch(39.64% 0.12 352.3)
XYZ	xyz(9.1734, 5.5116, 7.6005)
Luminance	0.0551 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#74244D #24744B

analogous

#732474 #74244D #742425

triadic

#74244D #4D7424 #244D74

tetradic

#74244D #747324 #24744B #242574

square

#74244D #747324 #24744B #242574

split-complementary

#74244D #257424 #247473

monochromatic

#170710 #45162E #74244D #A3326C #C74B8B

Accessibility & contrast

On white

9.99

#74244D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.10

#74244D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #74244D

9.99:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##74244D	#FFFFFF	#000000	##FFFFFF
##74244D	1.00	9.99	2.10	9.99
#FFFFFF	9.99	1.00	21.00	1.00
#000000	2.10	21.00	1.00	21.00
##FFFFFF	9.99	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#30394E

Deuteranopia (green-blind)

#47484B

Tritanopia (blue-blind)

#7D1F35

Achromatopsia (no color)

#424242

Design tokens & code

CSS

--color: #74244d;
/* rgb */ color: rgb(116, 36, 77);
/* oklch */ color: oklch(39.6% 0.120 352.3);

Tailwind

colors: {
  custom: {
    50: '#9f657e',
    500: '#74244d',
    950: '#000000',
  },
}

SCSS

$custom: #74244d;
$custom-light: #9f657e;
$custom-dark: #000000;

JSON

{
  "hex": "#74244d",
  "rgb": {
    "r": 116,
    "g": 36,
    "b": 77
  },
  "hsl": {
    "h": 329.25,
    "s": 52.632,
    "l": 29.804
  },
  "oklch": {
    "l": 0.39638,
    "c": 0.12027,
    "h": 352.3
  },
  "luminance": 0.05511
}

Semantic roles & 50–950 ramp

primary

#74244D

secondary

#4DA779

accent

#DC924C

background

#FAF6F7

surface

#F4EBEE

border

#CEC6C9

text

#0F060A

muted

#7F7A7C

Preview Lab

Preview with #74244D

Body copy rendered with the generated semantic roles for this colour.

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