#74243F#74243F
#74243F is a dark, moderate pink. Relative luminance 0.053; OKLCH L 39.1% C 0.114 H 3.3°. Best body text is #FFFFFF at 10.16:1 contrast (WCAG AA passes).
Color values
| HEX | #74243F |
|---|---|
| RGB | rgb(116, 36, 63) |
| HSL | hsl(340, 53%, 30%) |
| HSV | hsv(340, 69%, 45%) |
| CMYK | cmyk(0%, 69%, 45.7%, 54.5%) |
| CIE-LAB | lab(27.67, 37.38, 2.40) |
| CIE-LCH | lch(27.67, 37.46, 3.67°) |
| OKLab | oklab(39.13% 0.1142 0.0066) |
| OKLCH | oklch(39.13% 0.114 3.3) |
| XYZ | xyz(8.7312, 5.3347, 5.2716) |
| Luminance | 0.0533 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine (survey)
#80013F
ΔE00 4.61
Merlot
#730039
ΔE00 4.74
Red Purple
#820747
ΔE00 5.24
Wine
#722F37
ΔE00 5.85
Bordeaux
#7B002C
ΔE00 6.25
Mulberry
#920A4E
ΔE00 6.74
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#74243F #247459
analogous
#742467 #74243F #743124
triadic
#74243F #3F7424 #243F74
tetradic
#74243F #677424 #247459 #312474
square
#74243F #677424 #247459 #312474
split-complementary
#74243F #247431 #246774
monochromatic
#17070D #451626 #74243F #A33258 #C74B75
Accessibility & contrast
On white
10.16
#74243F on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.07
#74243F on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #74243F
10.16:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##74243F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##74243F | 1.00 | 10.16 | 2.07 | 10.16 |
| #FFFFFF | 10.16 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.07 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.16 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#353740
Deuteranopia (green-blind)
#4A473D
Tritanopia (blue-blind)
#7E1A2F
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #74243f; /* rgb */ color: rgb(116, 36, 63); /* oklch */ color: oklch(39.1% 0.114 3.3);
Tailwind
colors: {
custom: {
50: '#a06473',
500: '#74243f',
950: '#000000',
},
}SCSS
$custom: #74243f; $custom-light: #a06473; $custom-dark: #000000;
JSON
{
"hex": "#74243f",
"rgb": {
"r": 116,
"g": 36,
"b": 63
},
"hsl": {
"h": 339.75,
"s": 52.632,
"l": 29.804
},
"oklch": {
"l": 0.39128,
"c": 0.11441,
"h": 3.3
},
"luminance": 0.05334
}Semantic roles & 50–950 ramp
primary
#74243F
secondary
#4DA788
accent
#DCAB4C
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#0F0608
muted
#7F7A7B