#74243C#74243C
#74243C is a dark, moderate pink. Relative luminance 0.053; OKLCH L 39.0% C 0.114 H 5.7°. Best body text is #FFFFFF at 10.19:1 contrast (WCAG AA passes).
Color values
| HEX | #74243C |
|---|---|
| RGB | rgb(116, 36, 60) |
| HSL | hsl(342, 53%, 30%) |
| HSV | hsv(342, 69%, 45%) |
| CMYK | cmyk(0%, 69%, 48.3%, 54.5%) |
| CIE-LAB | lab(27.58, 37.06, 4.28) |
| CIE-LCH | lch(27.58, 37.31, 6.59°) |
| OKLab | oklab(39.03% 0.113 0.0113) |
| OKLCH | oklch(39.03% 0.114 5.7) |
| XYZ | xyz(8.6496, 5.3021, 4.8420) |
| Luminance | 0.0530 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine
#722F37
ΔE00 4.90
Wine (survey)
#80013F
ΔE00 5.04
Merlot
#730039
ΔE00 5.19
Bordeaux
#7B002C
ΔE00 5.52
Red Purple
#820747
ΔE00 5.99
Red Wine
#8C0034
ΔE00 6.37
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#74243C #24745C
analogous
#742464 #74243C #743424
triadic
#74243C #3C7424 #243C74
tetradic
#74243C #647424 #24745C #342474
square
#74243C #647424 #24745C #342474
split-complementary
#74243C #247434 #246474
monochromatic
#17070C #451624 #74243C #A33254 #C74B70
Accessibility & contrast
On white
10.19
#74243C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.06
#74243C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #74243C
10.19:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##74243C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##74243C | 1.00 | 10.19 | 2.06 | 10.19 |
| #FFFFFF | 10.19 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.06 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.19 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#35373D
Deuteranopia (green-blind)
#4A473A
Tritanopia (blue-blind)
#7E182D
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #74243c; /* rgb */ color: rgb(116, 36, 60); /* oklch */ color: oklch(39.0% 0.114 5.7);
Tailwind
colors: {
custom: {
50: '#a06471',
500: '#74243c',
950: '#000000',
},
}SCSS
$custom: #74243c; $custom-light: #a06471; $custom-dark: #000000;
JSON
{
"hex": "#74243c",
"rgb": {
"r": 116,
"g": 36,
"b": 60
},
"hsl": {
"h": 342,
"s": 52.632,
"l": 29.804
},
"oklch": {
"l": 0.39033,
"c": 0.11359,
"h": 5.7
},
"luminance": 0.05301
}Semantic roles & 50–950 ramp
primary
#74243C
secondary
#4DA78C
accent
#DCB14C
background
#FAF6F6
surface
#F4EBEC
border
#CEC6C7
text
#0F0607
muted
#7F7A7A