#74243B#74243B
#74243B is a dark, moderate pink. Relative luminance 0.053; OKLCH L 39.0% C 0.113 H 6.5°. Best body text is #FFFFFF at 10.20:1 contrast (WCAG AA passes).
Color values
| HEX | #74243B |
|---|---|
| RGB | rgb(116, 36, 59) |
| HSL | hsl(343, 53%, 30%) |
| HSV | hsv(343, 69%, 45%) |
| CMYK | cmyk(0%, 69%, 49.1%, 54.5%) |
| CIE-LAB | lab(27.55, 36.96, 4.91) |
| CIE-LCH | lch(27.55, 37.28, 7.56°) |
| OKLab | oklab(39% 0.1126 0.0129) |
| OKLCH | oklch(39% 0.113 6.5) |
| XYZ | xyz(8.6234, 5.2916, 4.7041) |
| Luminance | 0.0529 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine
#722F37
ΔE00 4.60
Wine (survey)
#80013F
ΔE00 5.24
Bordeaux
#7B002C
ΔE00 5.30
Merlot
#730039
ΔE00 5.39
Red Wine
#8C0034
ΔE00 6.21
Red Purple
#820747
ΔE00 6.27
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#74243B #24745D
analogous
#742463 #74243B #743524
triadic
#74243B #3B7424 #243B74
tetradic
#74243B #637424 #24745D #352474
square
#74243B #637424 #24745D #352474
split-complementary
#74243B #247435 #246374
monochromatic
#17070C #451623 #74243B #A33253 #C74B6F
Accessibility & contrast
On white
10.20
#74243B on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.06
#74243B on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #74243B
10.20:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##74243B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##74243B | 1.00 | 10.20 | 2.06 | 10.20 |
| #FFFFFF | 10.20 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.06 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.20 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#35373C
Deuteranopia (green-blind)
#4A4739
Tritanopia (blue-blind)
#7E182D
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #74243b; /* rgb */ color: rgb(116, 36, 59); /* oklch */ color: oklch(39.0% 0.113 6.5);
Tailwind
colors: {
custom: {
50: '#a06470',
500: '#74243b',
950: '#000000',
},
}SCSS
$custom: #74243b; $custom-light: #a06470; $custom-dark: #000000;
JSON
{
"hex": "#74243b",
"rgb": {
"r": 116,
"g": 36,
"b": 59
},
"hsl": {
"h": 342.75,
"s": 52.632,
"l": 29.804
},
"oklch": {
"l": 0.39002,
"c": 0.11336,
"h": 6.5
},
"luminance": 0.05291
}Semantic roles & 50–950 ramp
primary
#74243B
secondary
#4DA78D
accent
#DCB34C
background
#FAF6F6
surface
#F4EBEC
border
#CEC6C7
text
#0F0607
muted
#7F7A7A