#74243A#74243A
#74243A is a dark, moderate pink. Relative luminance 0.053; OKLCH L 39.0% C 0.113 H 7.3°. Best body text is #FFFFFF at 10.21:1 contrast (WCAG AA passes).
Color values
| HEX | #74243A |
|---|---|
| RGB | rgb(116, 36, 58) |
| HSL | hsl(344, 53%, 30%) |
| HSV | hsv(344, 69%, 45%) |
| CMYK | cmyk(0%, 69%, 50%, 54.5%) |
| CIE-LAB | lab(27.52, 36.86, 5.54) |
| CIE-LCH | lch(27.52, 37.27, 8.55°) |
| OKLab | oklab(38.97% 0.1122 0.0145) |
| OKLCH | oklch(38.97% 0.113 7.3) |
| XYZ | xyz(8.5977, 5.2813, 4.5688) |
| Luminance | 0.0528 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Wine
#722F37
ΔE00 4.30
Bordeaux
#7B002C
ΔE00 5.11
Wine (survey)
#80013F
ΔE00 5.45
Merlot
#730039
ΔE00 5.61
Red Wine
#8C0034
ΔE00 6.06
Red Purple
#820747
ΔE00 6.56
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#74243A #24745E
analogous
#742462 #74243A #743624
triadic
#74243A #3A7424 #243A74
tetradic
#74243A #627424 #24745E #362474
square
#74243A #627424 #24745E #362474
split-complementary
#74243A #247436 #246274
monochromatic
#17070C #451623 #74243A #A33251 #C74B6D
Accessibility & contrast
On white
10.21
#74243A on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.06
#74243A on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #74243A
10.21:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##74243A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##74243A | 1.00 | 10.21 | 2.06 | 10.21 |
| #FFFFFF | 10.21 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.06 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.21 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#36373A
Deuteranopia (green-blind)
#4B4738
Tritanopia (blue-blind)
#7E182D
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #74243a; /* rgb */ color: rgb(116, 36, 58); /* oklch */ color: oklch(39.0% 0.113 7.3);
Tailwind
colors: {
custom: {
50: '#a0646f',
500: '#74243a',
950: '#000000',
},
}SCSS
$custom: #74243a; $custom-light: #a0646f; $custom-dark: #000000;
JSON
{
"hex": "#74243a",
"rgb": {
"r": 116,
"g": 36,
"b": 58
},
"hsl": {
"h": 343.5,
"s": 52.632,
"l": 29.804
},
"oklch": {
"l": 0.38972,
"c": 0.11314,
"h": 7.3
},
"luminance": 0.0528
}Semantic roles & 50–950 ramp
primary
#74243A
secondary
#4DA78E
accent
#DCB44C
background
#FAF6F6
surface
#F4EBEC
border
#CEC6C7
text
#0F0607
muted
#7F7A7A