#742049#742049
#742049 is a dark, vivid pink. Relative luminance 0.052; OKLCH L 39.0% C 0.124 H 354.5°. Best body text is #FFFFFF at 10.27:1 contrast (WCAG AA passes).
Color values
| HEX | #742049 |
|---|---|
| RGB | rgb(116, 32, 73) |
| HSL | hsl(331, 57%, 29%) |
| HSV | hsv(331, 72%, 45%) |
| CMYK | cmyk(0%, 72.4%, 37.1%, 54.5%) |
| CIE-LAB | lab(27.38, 40.28, -4.73) |
| CIE-LCH | lch(27.38, 40.55, 353.31°) |
| OKLab | oklab(39.02% 0.1233 -0.012) |
| OKLCH | oklch(39.02% 0.124 354.5) |
| XYZ | xyz(8.9221, 5.2281, 6.8413) |
| Luminance | 0.0523 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Purple
#820747
ΔE00 3.74
Merlot
#730039
ΔE00 4.63
Wine (survey)
#80013F
ΔE00 4.73
Velvet
#750851
ΔE00 4.83
Reddish Purple
#910951
ΔE00 5.72
Mulberry
#920A4E
ΔE00 6.02
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#742049 #20744B
analogous
#742073 #742049 #742120
triadic
#742049 #497420 #204974
tetradic
#742049 #737420 #20744B #212074
square
#742049 #737420 #20744B #212074
split-complementary
#742049 #207421 #207374
monochromatic
#18070F #44132B #742049 #A42D67 #CB4386
Accessibility & contrast
On white
10.27
#742049 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.05
#742049 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #742049
10.27:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##742049 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##742049 | 1.00 | 10.27 | 2.05 | 10.27 |
| #FFFFFF | 10.27 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.05 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.27 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2F374A
Deuteranopia (green-blind)
#464647
Tritanopia (blue-blind)
#7D1931
Achromatopsia (no color)
#414141
Design tokens & code
CSS
--color: #742049; /* rgb */ color: rgb(116, 32, 73); /* oklch */ color: oklch(39.0% 0.124 354.5);
Tailwind
colors: {
custom: {
50: '#a0637b',
500: '#742049',
950: '#000000',
},
}SCSS
$custom: #742049; $custom-light: #a0637b; $custom-dark: #000000;
JSON
{
"hex": "#742049",
"rgb": {
"r": 116,
"g": 32,
"b": 73
},
"hsl": {
"h": 330.714,
"s": 56.757,
"l": 29.02
},
"oklch": {
"l": 0.39022,
"c": 0.12388,
"h": 354.5
},
"luminance": 0.05227
}Semantic roles & 50–950 ramp
primary
#742049
secondary
#48A879
accent
#E09648
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#0F0609
muted
#7F7A7B