#741F72#741F72

#741F72 is a dark, vivid purple. Relative luminance 0.059; OKLCH L 41.0% C 0.154 H 328.9°. Best body text is #FFFFFF at 9.63:1 contrast (WCAG AA passes).

Color values

HEX	#741F72
RGB	rgb(116, 31, 114)
HSL	hsl(301, 58%, 29%)
HSV	hsv(301, 73%, 45%)
CMYK	cmyk(0%, 73.3%, 1.7%, 54.5%)
CIE-LAB	lab(29.18, 46.90, -28.71)
CIE-LCH	lch(29.18, 54.99, 328.53°)
OKLab	oklab(40.97% 0.1318 -0.0794)
OKLCH	oklch(40.97% 0.154 328.9)
XYZ	xyz(10.7296, 5.9087, 16.4917)
Luminance	0.0591 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#741F72 #1F7421

analogous

#4C1F74 #741F72 #741F48

triadic

#741F72 #72741F #1F7274

tetradic

#741F72 #744C1F #1F7421 #1F4874

square

#741F72 #744C1F #1F7421 #1F4874

split-complementary

#741F72 #48741F #1F744C

monochromatic

#180618 #441243 #741F72 #A42CA1 #CC41C9

Accessibility & contrast

On white

9.63

#741F72 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.18

#741F72 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741F72

9.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##741F72	#FFFFFF	#000000	##FFFFFF
##741F72	1.00	9.63	2.18	9.63
#FFFFFF	9.63	1.00	21.00	1.00
#000000	2.18	21.00	1.00	21.00
##FFFFFF	9.63	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#133E74

Deuteranopia (green-blind)

#374970

Tritanopia (blue-blind)

#782B46

Achromatopsia (no color)

#454545

Design tokens & code

CSS

--color: #741f72;
/* rgb */ color: rgb(116, 31, 114);
/* oklch */ color: oklch(41.0% 0.154 328.9);

Tailwind

colors: {
  custom: {
    50: '#9f649b',
    500: '#741f72',
    950: '#000000',
  },
}

SCSS

$custom: #741f72;
$custom-light: #9f649b;
$custom-dark: #000000;

JSON

{
  "hex": "#741f72",
  "rgb": {
    "r": 116,
    "g": 31,
    "b": 114
  },
  "hsl": {
    "h": 301.412,
    "s": 57.823,
    "l": 28.824
  },
  "oklch": {
    "l": 0.40969,
    "c": 0.15383,
    "h": 328.9
  },
  "luminance": 0.05908
}

Semantic roles & 50–950 ramp

primary

#741F72

secondary

#47A849

accent

#E14A47

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #741F72

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →