#741F40#741F40
#741F40 is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.6% C 0.121 H 1.0°. Best body text is #FFFFFF at 10.43:1 contrast (WCAG AA passes).
Color values
| HEX | #741F40 |
|---|---|
| RGB | rgb(116, 31, 64) |
| HSL | hsl(337, 58%, 29%) |
| HSV | hsv(337, 73%, 45%) |
| CMYK | cmyk(0%, 73.3%, 44.8%, 54.5%) |
| CIE-LAB | lab(26.92, 39.64, 0.64) |
| CIE-LCH | lch(26.92, 39.65, 0.92°) |
| OKLab | oklab(38.58% 0.1215 0.0021) |
| OKLCH | oklch(38.58% 0.121 1) |
| XYZ | xyz(8.6185, 5.0642, 5.3731) |
| Luminance | 0.0506 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Merlot
#730039
ΔE00 3.60
Wine (survey)
#80013F
ΔE00 3.66
Red Purple
#820747
ΔE00 4.07
Mulberry
#920A4E
ΔE00 6.11
Reddish Purple
#910951
ΔE00 6.32
Bordeaux
#7B002C
ΔE00 6.55
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#741F40 #1F7453
analogous
#741F6B #741F40 #74291F
triadic
#741F40 #40741F #1F4074
tetradic
#741F40 #6B741F #1F7453 #291F74
square
#741F40 #6B741F #1F7453 #291F74
split-complementary
#741F40 #1F7429 #1F6B74
monochromatic
#18060D #441225 #741F40 #A42C5B #CC4177
Accessibility & contrast
On white
10.43
#741F40 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.01
#741F40 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #741F40
10.43:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##741F40 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##741F40 | 1.00 | 10.43 | 2.01 | 10.43 |
| #FFFFFF | 10.43 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.01 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.43 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#313541
Deuteranopia (green-blind)
#48463E
Tritanopia (blue-blind)
#7E132D
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #741f40; /* rgb */ color: rgb(116, 31, 64); /* oklch */ color: oklch(38.6% 0.121 1.0);
Tailwind
colors: {
custom: {
50: '#a06274',
500: '#741f40',
950: '#000000',
},
}SCSS
$custom: #741f40; $custom-light: #a06274; $custom-dark: #000000;
JSON
{
"hex": "#741f40",
"rgb": {
"r": 116,
"g": 31,
"b": 64
},
"hsl": {
"h": 336.706,
"s": 57.823,
"l": 28.824
},
"oklch": {
"l": 0.38583,
"c": 0.12147,
"h": 1
},
"luminance": 0.05063
}Semantic roles & 50–950 ramp
primary
#741F40
secondary
#47A882
accent
#E1A547
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#0F0508
muted
#7F7A7B