#741E73#741E73

#741E73 is a dark, vivid purple. Relative luminance 0.059; OKLCH L 40.9% C 0.156 H 328.5°. Best body text is #FFFFFF at 9.65:1 contrast (WCAG AA passes).

Color values

HEX#741E73
RGBrgb(116, 30, 115)
HSLhsl(301, 59%, 29%)
HSVhsv(301, 74%, 45%)
CMYKcmyk(0%, 74.1%, 0.9%, 54.5%)
CIE-LABlab(29.11, 47.45, -29.47)
CIE-LCHlch(29.11, 55.86, 328.16°)
OKLaboklab(40.94% 0.1329 -0.0815)
OKLCHoklch(40.94% 0.156 328.5)
XYZxyz(10.7611, 5.8801, 16.7845)
Luminance0.0588 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#741E73 #1E741F
analogous
#4A1E74 #741E73 #741E48
triadic
#741E73 #73741E #1E7374
tetradic
#741E73 #744A1E #1E741F #1E4874
square
#741E73 #744A1E #1E741F #1E4874
split-complementary
#741E73 #48741E #1E744A
monochromatic
#180618 #431143 #741E73 #A52BA3 #CD3FCC

Accessibility & contrast

On white

9.65
#741E73 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.18
#741E73 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741E73
9.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##741E73#FFFFFF#000000##FFFFFF
##741E731.009.652.189.65
#FFFFFF9.651.0021.001.00
#0000002.1821.001.0021.00
##FFFFFF9.651.0021.001.00

Color blindness preview

Protanopia (red-blind)
#103D75
Deuteranopia (green-blind)
#364971
Tritanopia (blue-blind)
#782B46
Achromatopsia (no color)
#454545

Design tokens & code

CSS
--color: #741e73;
/* rgb */ color: rgb(116, 30, 115);
/* oklch */ color: oklch(40.9% 0.156 328.5);
Tailwind
colors: {
  custom: {
    50: '#9f639b',
    500: '#741e73',
    950: '#000000',
  },
}
SCSS
$custom: #741e73;
$custom-light: #9f639b;
$custom-dark: #000000;
JSON
{
  "hex": "#741e73",
  "rgb": {
    "r": 116,
    "g": 30,
    "b": 115
  },
  "hsl": {
    "h": 300.698,
    "s": 58.904,
    "l": 28.627
  },
  "oklch": {
    "l": 0.40936,
    "c": 0.15588,
    "h": 328.5
  },
  "luminance": 0.05879
}

Semantic roles & 50–950 ramp

primary
#741E73
secondary
#46A847
accent
#E24846
background
#FAF6F9
surface
#F4EBF2
border
#CEC6CC
text
#0F060E
muted
#7F7A7E

Preview Lab

Preview with #741E73

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#741E73 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva