#741E40#741E40
#741E40 is a dark, vivid pink. Relative luminance 0.050; OKLCH L 38.5% C 0.123 H 0.7°. Best body text is #FFFFFF at 10.49:1 contrast (WCAG AA passes).
Color values
| HEX | #741E40 |
|---|---|
| RGB | rgb(116, 30, 64) |
| HSL | hsl(336, 59%, 29%) |
| HSV | hsv(336, 74%, 45%) |
| CMYK | cmyk(0%, 74.1%, 44.8%, 54.5%) |
| CIE-LAB | lab(26.77, 40.05, 0.42) |
| CIE-LCH | lch(26.77, 40.05, 0.61°) |
| OKLab | oklab(38.48% 0.1227 0.0016) |
| OKLCH | oklch(38.48% 0.123 0.7) |
| XYZ | xyz(8.5928, 5.0128, 5.3646) |
| Luminance | 0.0501 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Merlot
#730039
ΔE00 3.42
Wine (survey)
#80013F
ΔE00 3.53
Red Purple
#820747
ΔE00 3.91
Mulberry
#920A4E
ΔE00 6.05
Reddish Purple
#910951
ΔE00 6.23
Bordeaux
#7B002C
ΔE00 6.58
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#741E40 #1E7452
analogous
#741E6B #741E40 #74271E
triadic
#741E40 #40741E #1E4074
tetradic
#741E40 #6B741E #1E7452 #271E74
square
#741E40 #6B741E #1E7452 #271E74
split-complementary
#741E40 #1E7427 #1E6B74
monochromatic
#18060D #431125 #741E40 #A52B5B #CD3F77
Accessibility & contrast
On white
10.49
#741E40 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.00
#741E40 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #741E40
10.49:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##741E40 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##741E40 | 1.00 | 10.49 | 2.00 | 10.49 |
| #FFFFFF | 10.49 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.00 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.49 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#303541
Deuteranopia (green-blind)
#47453E
Tritanopia (blue-blind)
#7E122C
Achromatopsia (no color)
#3F3F3F
Design tokens & code
CSS
--color: #741e40; /* rgb */ color: rgb(116, 30, 64); /* oklch */ color: oklch(38.5% 0.123 0.7);
Tailwind
colors: {
custom: {
50: '#a06174',
500: '#741e40',
950: '#000000',
},
}SCSS
$custom: #741e40; $custom-light: #a06174; $custom-dark: #000000;
JSON
{
"hex": "#741e40",
"rgb": {
"r": 116,
"g": 30,
"b": 64
},
"hsl": {
"h": 336.279,
"s": 58.904,
"l": 28.627
},
"oklch": {
"l": 0.38475,
"c": 0.12275,
"h": 0.7
},
"luminance": 0.05012
}Semantic roles & 50–950 ramp
primary
#741E40
secondary
#46A881
accent
#E2A446
background
#FAF6F7
surface
#F4EBED
border
#CEC6C8
text
#0F0508
muted
#7F7A7B