#741DAA#741DAA

#741DAA is a dark, highly saturated violet. Relative luminance 0.075; OKLCH L 44.9% C 0.206 H 307.5°. Best body text is #FFFFFF at 8.40:1 contrast (WCAG AA passes).

Color values

HEX	#741DAA
RGB	rgb(116, 29, 170)
HSL	hsl(277, 71%, 39%)
HSV	hsv(277, 83%, 67%)
CMYK	cmyk(31.8%, 82.9%, 0%, 33.3%)
CIE-LAB	lab(32.91, 58.77, -57.33)
CIE-LCH	lch(32.91, 82.10, 315.71°)
OKLab	oklab(44.85% 0.1254 -0.1631)
OKLCH	oklch(44.85% 0.206 307.5)
XYZ	xyz(14.8960, 7.4942, 38.6842)
Luminance	0.0749 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#741DAA #53AA1D

analogous

#2E1DAA #741DAA #AA1D9A

triadic

#741DAA #AA741D #1DAA74

tetradic

#741DAA #AA2E1D #53AA1D #1D9AAA

square

#741DAA #AA2E1D #53AA1D #1D9AAA

split-complementary

#741DAA #9AAA1D #1DAA2E

monochromatic

#2D0B41 #501476 #741DAA #972ADB #B05EE4

Accessibility & contrast

On white

8.40

#741DAA on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.50

#741DAA on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741DAA

8.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##741DAA	#FFFFFF	#000000	##FFFFFF
##741DAA	1.00	8.40	2.50	8.40
#FFFFFF	8.40	1.00	21.00	1.00
#000000	2.50	21.00	1.00	21.00
##FFFFFF	8.40	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004BAE

Deuteranopia (green-blind)

#004EA7

Tritanopia (blue-blind)

#6B4465

Achromatopsia (no color)

#4D4D4D

Design tokens & code

CSS

--color: #741daa;
/* rgb */ color: rgb(116, 29, 170);
/* oklch */ color: oklch(44.9% 0.206 307.5);

Tailwind

colors: {
  custom: {
    50: '#a266c4',
    500: '#741daa',
    950: '#000000',
  },
}

SCSS

$custom: #741daa;
$custom-light: #a266c4;
$custom-dark: #000000;

JSON

{
  "hex": "#741daa",
  "rgb": {
    "r": 116,
    "g": 29,
    "b": 170
  },
  "hsl": {
    "h": 277.021,
    "s": 70.854,
    "l": 39.02
  },
  "oklch": {
    "l": 0.44853,
    "c": 0.20577,
    "h": 307.5
  },
  "luminance": 0.07494
}

Semantic roles & 50–950 ramp

primary

#741DAA

secondary

#85C85B

accent

#EE3A7F

background

#FAF6FC

surface

#F4EBF8

border

#CEC6D1

text

#100613

muted

#7F7A82

Preview Lab

Preview with #741DAA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →