#741DA0#741DA0

#741DA0 is a dark, vivid violet. Relative luminance 0.071; OKLCH L 44.0% C 0.197 H 310.6°. Best body text is #FFFFFF at 8.66:1 contrast (WCAG AA passes).

Color values

HEX	#741DA0
RGB	rgb(116, 29, 160)
HSL	hsl(280, 69%, 37%)
HSV	hsv(280, 82%, 63%)
CMYK	cmyk(27.5%, 81.9%, 0%, 37.3%)
CIE-LAB	lab(32.10, 56.64, -52.61)
CIE-LCH	lch(32.10, 77.30, 317.11°)
OKLab	oklab(44.04% 0.128 -0.1493)
OKLCH	oklch(44.04% 0.197 310.6)
XYZ	xyz(13.9857, 7.1301, 33.8904)
Luminance	0.0713 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#741DA0 #49A01D

analogous

#321DA0 #741DA0 #A01D8B

triadic

#741DA0 #A0741D #1DA074

tetradic

#741DA0 #A0321D #49A01D #1D8BA0

square

#741DA0 #A0321D #49A01D #1D8BA0

split-complementary

#741DA0 #8BA01D #1DA032

monochromatic

#290A38 #4E146C #741DA0 #9A26D4 #B257E1

Accessibility & contrast

On white

8.66

#741DA0 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.43

#741DA0 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741DA0

8.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##741DA0	#FFFFFF	#000000	##FFFFFF
##741DA0	1.00	8.66	2.43	8.66
#FFFFFF	8.66	1.00	21.00	1.00
#000000	2.43	21.00	1.00	21.00
##FFFFFF	8.66	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0048A3

Deuteranopia (green-blind)

#004D9D

Tritanopia (blue-blind)

#6E3F60

Achromatopsia (no color)

#4B4B4B

Design tokens & code

CSS

--color: #741da0;
/* rgb */ color: rgb(116, 29, 160);
/* oklch */ color: oklch(44.0% 0.197 310.6);

Tailwind

colors: {
  custom: {
    50: '#a165bd',
    500: '#741da0',
    950: '#000000',
  },
}

SCSS

$custom: #741da0;
$custom-light: #a165bd;
$custom-dark: #000000;

JSON

{
  "hex": "#741da0",
  "rgb": {
    "r": 116,
    "g": 29,
    "b": 160
  },
  "hsl": {
    "h": 279.847,
    "s": 69.312,
    "l": 37.059
  },
  "oklch": {
    "l": 0.44041,
    "c": 0.19667,
    "h": 310.6
  },
  "luminance": 0.0713
}

Semantic roles & 50–950 ramp

primary

#741DA0

secondary

#7AC455

accent

#EC3C77

background

#FAF6FB

surface

#F4EBF7

border

#CEC6D0

text

#0F0612

muted

#7F7A81

Preview Lab

Preview with #741DA0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →