#741D74#741D74

#741D74 is a dark, vivid purple. Relative luminance 0.059; OKLCH L 40.9% C 0.158 H 328.0°. Best body text is #FFFFFF at 9.67:1 contrast (WCAG AA passes).

Color values

HEX	#741D74
RGB	rgb(116, 29, 116)
HSL	hsl(300, 60%, 28%)
HSV	hsv(300, 75%, 45%)
CMYK	cmyk(0%, 75%, 0%, 54.5%)
CIE-LAB	lab(29.04, 48.00, -30.21)
CIE-LCH	lch(29.04, 56.71, 327.81°)
OKLab	oklab(40.91% 0.1339 -0.0837)
OKLCH	oklch(40.91% 0.158 328)
XYZ	xyz(10.7941, 5.8535, 17.0809)
Luminance	0.0585 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#741D74 #1D741D

analogous

#481D74 #741D74 #741D48

triadic

#741D74 #74741D #1D7474

tetradic

#741D74 #74481D #1D741D #1D4874

square

#741D74 #74481D #1D741D #1D4874

split-complementary

#741D74 #48741D #1D7448

monochromatic

#180618 #431143 #741D74 #A529A5 #CE3DCE

Accessibility & contrast

On white

9.67

#741D74 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.17

#741D74 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741D74

9.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##741D74	#FFFFFF	#000000	##FFFFFF
##741D74	1.00	9.67	2.17	9.67
#FFFFFF	9.67	1.00	21.00	1.00
#000000	2.17	21.00	1.00	21.00
##FFFFFF	9.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0C3D76

Deuteranopia (green-blind)

#344872

Tritanopia (blue-blind)

#782A47

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #741d74;
/* rgb */ color: rgb(116, 29, 116);
/* oklch */ color: oklch(40.9% 0.158 328.0);

Tailwind

colors: {
  custom: {
    50: '#9f639c',
    500: '#741d74',
    950: '#000000',
  },
}

SCSS

$custom: #741d74;
$custom-light: #9f639c;
$custom-dark: #000000;

JSON

{
  "hex": "#741d74",
  "rgb": {
    "r": 116,
    "g": 29,
    "b": 116
  },
  "hsl": {
    "h": 300,
    "s": 60,
    "l": 28.431
  },
  "oklch": {
    "l": 0.40906,
    "c": 0.1579,
    "h": 328
  },
  "luminance": 0.05853
}

Semantic roles & 50–950 ramp

primary

#741D74

secondary

#45A845

accent

#E34545

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #741D74

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →