#741D73#741D73

#741D73 is a dark, vivid purple. Relative luminance 0.058; OKLCH L 40.8% C 0.157 H 328.5°. Best body text is #FFFFFF at 9.70:1 contrast (WCAG AA passes).

Color values

HEX	#741D73
RGB	rgb(116, 29, 115)
HSL	hsl(301, 60%, 28%)
HSV	hsv(301, 75%, 45%)
CMYK	cmyk(0%, 75%, 0.9%, 54.5%)
CIE-LAB	lab(28.98, 47.82, -29.67)
CIE-LCH	lch(28.98, 56.27, 328.18°)
OKLab	oklab(40.84% 0.1339 -0.0821)
OKLCH	oklch(40.84% 0.157 328.5)
XYZ	xyz(10.7362, 5.8303, 16.7762)
Luminance	0.0583 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#741D73 #1D741E

analogous

#491D74 #741D73 #741D47

triadic

#741D73 #73741D #1D7374

tetradic

#741D73 #74491D #1D741E #1D4774

square

#741D73 #74491D #1D741E #1D4774

split-complementary

#741D73 #47741D #1D7449

monochromatic

#180618 #431142 #741D73 #A529A4 #CE3DCD

Accessibility & contrast

On white

9.70

#741D73 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.17

#741D73 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741D73

9.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##741D73	#FFFFFF	#000000	##FFFFFF
##741D73	1.00	9.70	2.17	9.70
#FFFFFF	9.70	1.00	21.00	1.00
#000000	2.17	21.00	1.00	21.00
##FFFFFF	9.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0E3D75

Deuteranopia (green-blind)

#354871

Tritanopia (blue-blind)

#782A46

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #741d73;
/* rgb */ color: rgb(116, 29, 115);
/* oklch */ color: oklch(40.8% 0.157 328.5);

Tailwind

colors: {
  custom: {
    50: '#9f639c',
    500: '#741d73',
    950: '#000000',
  },
}

SCSS

$custom: #741d73;
$custom-light: #9f639c;
$custom-dark: #000000;

JSON

{
  "hex": "#741d73",
  "rgb": {
    "r": 116,
    "g": 29,
    "b": 115
  },
  "hsl": {
    "h": 300.69,
    "s": 60,
    "l": 28.431
  },
  "oklch": {
    "l": 0.40844,
    "c": 0.15706,
    "h": 328.5
  },
  "luminance": 0.0583
}

Semantic roles & 50–950 ramp

primary

#741D73

secondary

#45A846

accent

#E34645

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #741D73

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →