#741D4D#741D4D
#741D4D is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.9% C 0.130 H 351.0°. Best body text is #FFFFFF at 10.37:1 contrast (WCAG AA passes).
Color values
| HEX | #741D4D |
|---|---|
| RGB | rgb(116, 29, 77) |
| HSL | hsl(327, 60%, 28%) |
| HSV | hsv(327, 75%, 45%) |
| CMYK | cmyk(0%, 75%, 33.6%, 54.5%) |
| CIE-LAB | lab(27.10, 41.98, -7.81) |
| CIE-LCH | lch(27.10, 42.70, 349.46°) |
| OKLab | oklab(38.87% 0.1283 -0.0203) |
| OKLCH | oklch(38.87% 0.13 351) |
| XYZ | xyz(8.9819, 5.1286, 7.5367) |
| Luminance | 0.0513 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Velvet
#750851
ΔE00 3.30
Red Purple
#820747
ΔE00 4.13
Merlot
#730039
ΔE00 5.38
Wine (survey)
#80013F
ΔE00 5.56
Rich Purple
#720058
ΔE00 5.75
Reddish Purple
#910951
ΔE00 5.87
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#741D4D #1D7444
analogous
#6F1D74 #741D4D #741D21
triadic
#741D4D #4D741D #1D4D74
tetradic
#741D4D #746F1D #1D7444 #1D2174
square
#741D4D #746F1D #1D7444 #1D2174
split-complementary
#741D4D #21741D #1D746F
monochromatic
#180610 #43112C #741D4D #A5296D #CE3D8D
Accessibility & contrast
On white
10.37
#741D4D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.03
#741D4D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #741D4D
10.37:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##741D4D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##741D4D | 1.00 | 10.37 | 2.03 | 10.37 |
| #FFFFFF | 10.37 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.03 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.37 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2B364E
Deuteranopia (green-blind)
#44464B
Tritanopia (blue-blind)
#7D1732
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #741d4d; /* rgb */ color: rgb(116, 29, 77); /* oklch */ color: oklch(38.9% 0.130 351.0);
Tailwind
colors: {
custom: {
50: '#a0617e',
500: '#741d4d',
950: '#000000',
},
}SCSS
$custom: #741d4d; $custom-light: #a0617e; $custom-dark: #000000;
JSON
{
"hex": "#741d4d",
"rgb": {
"r": 116,
"g": 29,
"b": 77
},
"hsl": {
"h": 326.897,
"s": 60,
"l": 28.431
},
"oklch": {
"l": 0.38868,
"c": 0.12988,
"h": 351
},
"luminance": 0.05128
}Semantic roles & 50–950 ramp
primary
#741D4D
secondary
#45A871
accent
#E38C45
background
#FAF6F7
surface
#F4EBEE
border
#CEC6C9
text
#0F050A
muted
#7F7A7C