#741D27#741D27
#741D27 is a dark, vivid red. Relative luminance 0.047; OKLCH L 37.7% C 0.120 H 18.9°. Best body text is #FFFFFF at 10.78:1 contrast (WCAG AA passes).
Color values
| HEX | #741D27 |
|---|---|
| RGB | rgb(116, 29, 39) |
| HSL | hsl(353, 60%, 28%) |
| HSV | hsv(353, 75%, 45%) |
| CMYK | cmyk(0%, 75%, 66.4%, 54.5%) |
| CIE-LAB | lab(25.98, 38.26, 16.21) |
| CIE-LCH | lch(25.98, 41.55, 22.96°) |
| OKLab | oklab(37.68% 0.1137 0.0389) |
| OKLCH | oklch(37.68% 0.12 18.9) |
| XYZ | xyz(8.0089, 4.7394, 2.4121) |
| Luminance | 0.0474 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine Red
#7B0323
ΔE00 3.17
Burgundy
#800020
ΔE00 3.77
Claret
#680018
ΔE00 4.49
Wine
#722F37
ΔE00 4.86
Bordeaux
#7B002C
ΔE00 5.20
Maroon (survey)
#650021
ΔE00 5.84
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#741D27 #1D746A
analogous
#741D52 #741D27 #743E1D
triadic
#741D27 #27741D #1D2774
tetradic
#741D27 #52741D #1D746A #3E1D74
square
#741D27 #52741D #1D746A #3E1D74
split-complementary
#741D27 #1D743E #1D5274
monochromatic
#180608 #431117 #741D27 #A52937 #CE3D4E
Accessibility & contrast
On white
10.78
#741D27 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.95
#741D27 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #741D27
10.78:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##741D27 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##741D27 | 1.00 | 10.78 | 1.95 | 10.78 |
| #FFFFFF | 10.78 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.95 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.78 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#353227
Deuteranopia (green-blind)
#4B4425
Tritanopia (blue-blind)
#800221
Achromatopsia (no color)
#3D3D3D
Design tokens & code
CSS
--color: #741d27; /* rgb */ color: rgb(116, 29, 39); /* oklch */ color: oklch(37.7% 0.120 18.9);
Tailwind
colors: {
custom: {
50: '#a26060',
500: '#741d27',
950: '#000000',
},
}SCSS
$custom: #741d27; $custom-light: #a26060; $custom-dark: #000000;
JSON
{
"hex": "#741d27",
"rgb": {
"r": 116,
"g": 29,
"b": 39
},
"hsl": {
"h": 353.103,
"s": 60,
"l": 28.431
},
"oklch": {
"l": 0.37677,
"c": 0.12014,
"h": 18.9
},
"luminance": 0.04738
}Semantic roles & 50–950 ramp
primary
#741D27
secondary
#45A89D
accent
#E3D145
background
#FAF5F5
surface
#F4EAE9
border
#CEC6C5
text
#100505
muted
#7F7979