#741D18#741D18
#741D18 is a dark, vivid red. Relative luminance 0.047; OKLCH L 37.4% C 0.122 H 27.9°. Best body text is #FFFFFF at 10.87:1 contrast (WCAG AA passes).
Color values
| HEX | #741D18 |
|---|---|
| RGB | rgb(116, 29, 24) |
| HSL | hsl(3, 66%, 27%) |
| HSV | hsv(3, 79%, 45%) |
| CMYK | cmyk(0%, 75%, 79.3%, 54.5%) |
| CIE-LAB | lab(25.74, 37.44, 25.65) |
| CIE-LCH | lch(25.74, 45.38, 34.42°) |
| OKLab | oklab(37.42% 0.1076 0.057) |
| OKLCH | oklch(37.42% 0.122 27.9) |
| XYZ | xyz(7.8076, 4.6589, 1.3521) |
| Luminance | 0.0466 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Reddy Brown
#6E1005
ΔE00 3.71
Blood
#770001
ΔE00 4.34
Rosewood
#65000B
ΔE00 4.98
Maroon
#800000
ΔE00 5.21
Crimson (survey)
#8C000F
ΔE00 5.36
Indian Red
#850E04
ΔE00 5.60
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#741D18 #186F74
analogous
#741841 #741D18 #744B18
triadic
#741D18 #18741D #1D1874
tetradic
#741D18 #417418 #186F74 #4B1874
square
#741D18 #417418 #186F74 #4B1874
split-complementary
#741D18 #18744B #184174
monochromatic
#190605 #41100E #741D18 #A72A22 #D53B32
Accessibility & contrast
On white
10.87
#741D18 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.93
#741D18 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #741D18
10.87:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##741D18 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##741D18 | 1.00 | 10.87 | 1.93 | 10.87 |
| #FFFFFF | 10.87 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.93 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.87 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#373117
Deuteranopia (green-blind)
#4C4415
Tritanopia (blue-blind)
#80001D
Achromatopsia (no color)
#3D3D3D
Design tokens & code
CSS
--color: #741d18; /* rgb */ color: rgb(116, 29, 24); /* oklch */ color: oklch(37.4% 0.122 27.9);
Tailwind
colors: {
custom: {
50: '#a36055',
500: '#741d18',
950: '#000000',
},
}SCSS
$custom: #741d18; $custom-light: #a36055; $custom-dark: #000000;
JSON
{
"hex": "#741d18",
"rgb": {
"r": 116,
"g": 29,
"b": 24
},
"hsl": {
"h": 3.261,
"s": 65.714,
"l": 27.451
},
"oklch": {
"l": 0.37422,
"c": 0.1218,
"h": 27.9
},
"luminance": 0.04658
}Semantic roles & 50–950 ramp
primary
#741D18
secondary
#3FA3A9
accent
#DFE93F
background
#FAF5F4
surface
#F4EAE8
border
#CEC6C4
text
#100503
muted
#7F7978