#741C4D#741C4D
#741C4D is a dark, vivid pink. Relative luminance 0.051; OKLCH L 38.8% C 0.131 H 350.9°. Best body text is #FFFFFF at 10.42:1 contrast (WCAG AA passes).
Color values
| HEX | #741C4D |
|---|---|
| RGB | rgb(116, 28, 77) |
| HSL | hsl(327, 61%, 28%) |
| HSV | hsv(327, 76%, 45%) |
| CMYK | cmyk(0%, 75.9%, 33.6%, 54.5%) |
| CIE-LAB | lab(26.96, 42.36, -8.01) |
| CIE-LCH | lch(26.96, 43.11, 349.28°) |
| OKLab | oklab(38.77% 0.1295 -0.0208) |
| OKLCH | oklch(38.77% 0.131 350.9) |
| XYZ | xyz(8.9578, 5.0804, 7.5286) |
| Luminance | 0.0508 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Velvet
#750851
ΔE00 3.12
Red Purple
#820747
ΔE00 4.11
Merlot
#730039
ΔE00 5.36
Wine (survey)
#80013F
ΔE00 5.56
Rich Purple
#720058
ΔE00 5.59
Reddish Purple
#910951
ΔE00 5.87
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#741C4D #1C7443
analogous
#6F1C74 #741C4D #741C21
triadic
#741C4D #4D741C #1C4D74
tetradic
#741C4D #746F1C #1C7443 #1C2174
square
#741C4D #746F1C #1C7443 #1C2174
split-complementary
#741C4D #21741C #1C746F
monochromatic
#190610 #43102C #741C4D #A5286E #D03B8E
Accessibility & contrast
On white
10.42
#741C4D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.02
#741C4D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #741C4D
10.42:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##741C4D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##741C4D | 1.00 | 10.42 | 2.02 | 10.42 |
| #FFFFFF | 10.42 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.02 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.42 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2A364E
Deuteranopia (green-blind)
#44454B
Tritanopia (blue-blind)
#7D1632
Achromatopsia (no color)
#404040
Design tokens & code
CSS
--color: #741c4d; /* rgb */ color: rgb(116, 28, 77); /* oklch */ color: oklch(38.8% 0.131 350.9);
Tailwind
colors: {
custom: {
50: '#a0617e',
500: '#741c4d',
950: '#000000',
},
}SCSS
$custom: #741c4d; $custom-light: #a0617e; $custom-dark: #000000;
JSON
{
"hex": "#741c4d",
"rgb": {
"r": 116,
"g": 28,
"b": 77
},
"hsl": {
"h": 326.591,
"s": 61.111,
"l": 28.235
},
"oklch": {
"l": 0.38769,
"c": 0.13114,
"h": 350.9
},
"luminance": 0.05079
}Semantic roles & 50–950 ramp
primary
#741C4D
secondary
#43A870
accent
#E48B44
background
#FAF6F7
surface
#F4EBEE
border
#CEC6C9
text
#0F050A
muted
#7F7A7C