#741BAA#741BAA
#741BAA is a dark, highly saturated violet. Relative luminance 0.074; OKLCH L 44.7% C 0.207 H 307.7°. Best body text is #FFFFFF at 8.47:1 contrast (WCAG AA passes).
Color values
| HEX | #741BAA |
|---|---|
| RGB | rgb(116, 27, 170) |
| HSL | hsl(277, 73%, 39%) |
| HSV | hsv(277, 84%, 67%) |
| CMYK | cmyk(31.8%, 84.1%, 0%, 33.3%) |
| CIE-LAB | lab(32.70, 59.38, -57.67) |
| CIE-LCH | lch(32.70, 82.77, 315.84°) |
| OKLab | oklab(44.71% 0.1268 -0.1641) |
| OKLCH | oklch(44.71% 0.207 307.7) |
| XYZ | xyz(14.8485, 7.3994, 38.6684) |
| Luminance | 0.0740 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Purple (survey)
#7E1E9C
ΔE00 3.46
Rebeccapurple
#663399
ΔE00 4.83
Purple Blue
#5D21D0
ΔE00 6.71
Darkviolet
#9400D3
ΔE00 7.07
Violet Blue
#510AC9
ΔE00 7.19
Darkmagenta
#8B008B
ΔE00 7.84
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#741BAA #51AA1B
analogous
#2D1BAA #741BAA #AA1B98
triadic
#741BAA #AA741B #1BAA74
tetradic
#741BAA #AA2D1B #51AA1B #1B98AA
square
#741BAA #AA2D1B #51AA1B #1B98AA
split-complementary
#741BAA #98AA1B #1BAA2D
monochromatic
#2C0A40 #501375 #741BAA #9726DC #B15BE5
Accessibility & contrast
On white
8.47
#741BAA on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.48
#741BAA on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #741BAA
8.47:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##741BAA | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##741BAA | 1.00 | 8.47 | 2.48 | 8.47 |
| #FFFFFF | 8.47 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.48 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.47 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#004AAE
Deuteranopia (green-blind)
#004EA7
Tritanopia (blue-blind)
#6B4365
Achromatopsia (no color)
#4D4D4D
Design tokens & code
CSS
--color: #741baa; /* rgb */ color: rgb(116, 27, 170); /* oklch */ color: oklch(44.7% 0.207 307.7);
Tailwind
colors: {
custom: {
50: '#a265c4',
500: '#741baa',
950: '#000000',
},
}SCSS
$custom: #741baa; $custom-light: #a265c4; $custom-dark: #000000;
JSON
{
"hex": "#741baa",
"rgb": {
"r": 116,
"g": 27,
"b": 170
},
"hsl": {
"h": 277.343,
"s": 72.589,
"l": 38.627
},
"oklch": {
"l": 0.44709,
"c": 0.20738,
"h": 307.7
},
"luminance": 0.07399
}Semantic roles & 50–950 ramp
primary
#741BAA
secondary
#83C958
accent
#EF397E
background
#FAF6FC
surface
#F4EBF8
border
#CEC6D1
text
#100613
muted
#7F7A82