#741B7D#741B7D

#741B7D is a dark, vivid purple. Relative luminance 0.060; OKLCH L 41.3% C 0.168 H 323.9°. Best body text is #FFFFFF at 9.56:1 contrast (WCAG AA passes).

Color values

HEX	#741B7D
RGB	rgb(116, 27, 125)
HSL	hsl(294, 64%, 30%)
HSV	hsv(294, 78%, 49%)
CMYK	cmyk(7.2%, 78.4%, 0%, 51%)
CIE-LAB	lab(29.36, 50.32, -35.41)
CIE-LCH	lch(29.36, 61.53, 324.87°)
OKLab	oklab(41.31% 0.1355 -0.0988)
OKLCH	oklch(41.31% 0.168 323.9)
XYZ	xyz(11.2957, 5.9782, 19.9570)
Luminance	0.0598 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#741B7D #247D1B

analogous

#431B7D #741B7D #7D1B55

triadic

#741B7D #7D741B #1B7D74

tetradic

#741B7D #7D431B #247D1B #1B557D

square

#741B7D #7D431B #247D1B #1B557D

split-complementary

#741B7D #557D1B #1B7D43

monochromatic

#170519 #45104B #741B7D #A326AF #C73DD5

Accessibility & contrast

On white

9.56

#741B7D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.20

#741B7D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741B7D

9.56:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##741B7D	#FFFFFF	#000000	##FFFFFF
##741B7D	1.00	9.56	2.20	9.56
#FFFFFF	9.56	1.00	21.00	1.00
#000000	2.20	21.00	1.00	21.00
##FFFFFF	9.56	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003F80

Deuteranopia (green-blind)

#2E497B

Tritanopia (blue-blind)

#762D4B

Achromatopsia (no color)

#454545

Design tokens & code

CSS

--color: #741b7d;
/* rgb */ color: rgb(116, 27, 125);
/* oklch */ color: oklch(41.3% 0.168 323.9);

Tailwind

colors: {
  custom: {
    50: '#9f62a3',
    500: '#741b7d',
    950: '#000000',
  },
}

SCSS

$custom: #741b7d;
$custom-light: #9f62a3;
$custom-dark: #000000;

JSON

{
  "hex": "#741b7d",
  "rgb": {
    "r": 116,
    "g": 27,
    "b": 125
  },
  "hsl": {
    "h": 294.49,
    "s": 64.474,
    "l": 29.804
  },
  "oklch": {
    "l": 0.41312,
    "c": 0.1677,
    "h": 323.9
  },
  "luminance": 0.05978
}

Semantic roles & 50–950 ramp

primary

#741B7D

secondary

#4DB143

accent

#E74050

background

#FAF6FA

surface

#F4EBF4

border

#CEC6CE

text

#0F060F

muted

#7F7A7F

Preview Lab

Preview with #741B7D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →