#741B73#741B73

#741B73 is a dark, vivid purple. Relative luminance 0.057; OKLCH L 40.7% C 0.159 H 328.5°. Best body text is #FFFFFF at 9.78:1 contrast (WCAG AA passes).

Color values

HEX	#741B73
RGB	rgb(116, 27, 115)
HSL	hsl(301, 62%, 28%)
HSV	hsv(301, 77%, 45%)
CMYK	cmyk(0%, 76.7%, 0.9%, 54.5%)
CIE-LAB	lab(28.74, 48.52, -30.06)
CIE-LCH	lch(28.74, 57.07, 328.22°)
OKLab	oklab(40.67% 0.1359 -0.0832)
OKLCH	oklch(40.67% 0.159 328.5)
XYZ	xyz(10.6888, 5.7355, 16.7604)
Luminance	0.0573 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#741B73 #1B741C

analogous

#481B74 #741B73 #741B46

triadic

#741B73 #73741B #1B7374

tetradic

#741B73 #74481B #1B741C #1B4674

square

#741B73 #74481B #1B741C #1B4674

split-complementary

#741B73 #46741B #1B7448

monochromatic

#190619 #420F42 #741B73 #A627A4 #D139CF

Accessibility & contrast

On white

9.78

#741B73 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.15

#741B73 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741B73

9.78:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##741B73	#FFFFFF	#000000	##FFFFFF
##741B73	1.00	9.78	2.15	9.78
#FFFFFF	9.78	1.00	21.00	1.00
#000000	2.15	21.00	1.00	21.00
##FFFFFF	9.78	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0A3C75

Deuteranopia (green-blind)

#344871

Tritanopia (blue-blind)

#782946

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #741b73;
/* rgb */ color: rgb(116, 27, 115);
/* oklch */ color: oklch(40.7% 0.159 328.5);

Tailwind

colors: {
  custom: {
    50: '#9f629c',
    500: '#741b73',
    950: '#000000',
  },
}

SCSS

$custom: #741b73;
$custom-light: #9f629c;
$custom-dark: #000000;

JSON

{
  "hex": "#741b73",
  "rgb": {
    "r": 116,
    "g": 27,
    "b": 115
  },
  "hsl": {
    "h": 300.674,
    "s": 62.238,
    "l": 28.039
  },
  "oklch": {
    "l": 0.40669,
    "c": 0.15934,
    "h": 328.5
  },
  "luminance": 0.05735
}

Semantic roles & 50–950 ramp

primary

#741B73

secondary

#42A943

accent

#E54442

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #741B73

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →