#741B4D#741B4D
#741B4D is a dark, vivid pink. Relative luminance 0.050; OKLCH L 38.7% C 0.132 H 350.7°. Best body text is #FFFFFF at 10.47:1 contrast (WCAG AA passes).
Color values
| HEX | #741B4D |
|---|---|
| RGB | rgb(116, 27, 77) |
| HSL | hsl(326, 62%, 28%) |
| HSV | hsv(326, 77%, 45%) |
| CMYK | cmyk(0%, 76.7%, 33.6%, 54.5%) |
| CIE-LAB | lab(26.83, 42.73, -8.21) |
| CIE-LCH | lch(26.83, 43.51, 349.12°) |
| OKLab | oklab(38.67% 0.1306 -0.0213) |
| OKLCH | oklch(38.67% 0.132 350.7) |
| XYZ | xyz(8.9344, 5.0337, 7.5208) |
| Luminance | 0.0503 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Velvet
#750851
ΔE00 2.95
Red Purple
#820747
ΔE00 4.10
Merlot
#730039
ΔE00 5.35
Rich Purple
#720058
ΔE00 5.43
Wine (survey)
#80013F
ΔE00 5.57
Reddish Purple
#910951
ΔE00 5.89
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#741B4D #1B7442
analogous
#6E1B74 #741B4D #741B20
triadic
#741B4D #4D741B #1B4D74
tetradic
#741B4D #746E1B #1B7442 #1B2074
square
#741B4D #746E1B #1B7442 #1B2074
split-complementary
#741B4D #20741B #1B746E
monochromatic
#190610 #420F2C #741B4D #A6276E #D1398E
Accessibility & contrast
On white
10.47
#741B4D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.01
#741B4D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #741B4D
10.47:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##741B4D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##741B4D | 1.00 | 10.47 | 2.01 | 10.47 |
| #FFFFFF | 10.47 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.01 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.47 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2A354E
Deuteranopia (green-blind)
#43454B
Tritanopia (blue-blind)
#7D1531
Achromatopsia (no color)
#3F3F3F
Design tokens & code
CSS
--color: #741b4d; /* rgb */ color: rgb(116, 27, 77); /* oklch */ color: oklch(38.7% 0.132 350.7);
Tailwind
colors: {
custom: {
50: '#a0607e',
500: '#741b4d',
950: '#000000',
},
}SCSS
$custom: #741b4d; $custom-light: #a0607e; $custom-dark: #000000;
JSON
{
"hex": "#741b4d",
"rgb": {
"r": 116,
"g": 27,
"b": 77
},
"hsl": {
"h": 326.292,
"s": 62.238,
"l": 28.039
},
"oklch": {
"l": 0.38673,
"c": 0.13238,
"h": 350.7
},
"luminance": 0.05033
}Semantic roles & 50–950 ramp
primary
#741B4D
secondary
#42A96F
accent
#E58A42
background
#FAF6F7
surface
#F4EBEE
border
#CEC6C9
text
#0F050A
muted
#7F7A7C