#741B38#741B38
#741B38 is a dark, vivid pink. Relative luminance 0.048; OKLCH L 37.9% C 0.124 H 5.9°. Best body text is #FFFFFF at 10.73:1 contrast (WCAG AA passes).
Color values
| HEX | #741B38 |
|---|---|
| RGB | rgb(116, 27, 56) |
| HSL | hsl(340, 62%, 28%) |
| HSV | hsv(340, 77%, 45%) |
| CMYK | cmyk(0%, 76.7%, 51.7%, 54.5%) |
| CIE-LAB | lab(26.11, 40.40, 4.88) |
| CIE-LCH | lch(26.11, 40.70, 6.89°) |
| OKLab | oklab(37.91% 0.1234 0.0128) |
| OKLCH | oklch(37.91% 0.124 5.9) |
| XYZ | xyz(8.3089, 4.7835, 4.2264) |
| Luminance | 0.0478 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Merlot
#730039
ΔE00 3.96
Wine (survey)
#80013F
ΔE00 4.05
Bordeaux
#7B002C
ΔE00 4.28
Red Purple
#820747
ΔE00 5.43
Red Wine
#8C0034
ΔE00 5.63
Burgundy (survey)
#610023
ΔE00 5.69
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#741B38 #1B7457
analogous
#741B64 #741B38 #742A1B
triadic
#741B38 #38741B #1B3874
tetradic
#741B38 #64741B #1B7457 #2A1B74
square
#741B38 #64741B #1B7457 #2A1B74
split-complementary
#741B38 #1B742A #1B6474
monochromatic
#19060C #420F20 #741B38 #A62750 #D1396A
Accessibility & contrast
On white
10.73
#741B38 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.96
#741B38 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #741B38
10.73:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##741B38 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##741B38 | 1.00 | 10.73 | 1.96 | 10.73 |
| #FFFFFF | 10.73 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.96 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.73 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#303339
Deuteranopia (green-blind)
#484436
Tritanopia (blue-blind)
#7F0827
Achromatopsia (no color)
#3E3E3E
Design tokens & code
CSS
--color: #741b38; /* rgb */ color: rgb(116, 27, 56); /* oklch */ color: oklch(37.9% 0.124 5.9);
Tailwind
colors: {
custom: {
50: '#a1606e',
500: '#741b38',
950: '#000000',
},
}SCSS
$custom: #741b38; $custom-light: #a1606e; $custom-dark: #000000;
JSON
{
"hex": "#741b38",
"rgb": {
"r": 116,
"g": 27,
"b": 56
},
"hsl": {
"h": 340.449,
"s": 62.238,
"l": 28.039
},
"oklch": {
"l": 0.37906,
"c": 0.12402,
"h": 5.9
},
"luminance": 0.04782
}Semantic roles & 50–950 ramp
primary
#741B38
secondary
#42A987
accent
#E5B042
background
#FAF5F6
surface
#F4EAEB
border
#CEC6C6
text
#100507
muted
#7F797A