#741B37#741B37
#741B37 is a dark, vivid pink. Relative luminance 0.048; OKLCH L 37.9% C 0.124 H 6.7°. Best body text is #FFFFFF at 10.74:1 contrast (WCAG AA passes).
Color values
| HEX | #741B37 |
|---|---|
| RGB | rgb(116, 27, 55) |
| HSL | hsl(341, 62%, 28%) |
| HSV | hsv(341, 77%, 45%) |
| CMYK | cmyk(0%, 76.7%, 52.6%, 54.5%) |
| CIE-LAB | lab(26.08, 40.31, 5.52) |
| CIE-LCH | lch(26.08, 40.69, 7.80°) |
| OKLab | oklab(37.88% 0.123 0.0144) |
| OKLCH | oklch(37.88% 0.124 6.7) |
| XYZ | xyz(8.2847, 4.7738, 4.0989) |
| Luminance | 0.0477 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Bordeaux
#7B002C
ΔE00 4.02
Merlot
#730039
ΔE00 4.22
Wine (survey)
#80013F
ΔE00 4.30
Red Wine
#8C0034
ΔE00 5.45
Burgundy (survey)
#610023
ΔE00 5.55
Wine
#722F37
ΔE00 5.65
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#741B37 #1B7458
analogous
#741B63 #741B37 #742C1B
triadic
#741B37 #37741B #1B3774
tetradic
#741B37 #63741B #1B7458 #2C1B74
square
#741B37 #63741B #1B7458 #2C1B74
split-complementary
#741B37 #1B742C #1B6374
monochromatic
#19060C #420F1F #741B37 #A6274F #D13968
Accessibility & contrast
On white
10.74
#741B37 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.95
#741B37 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #741B37
10.74:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##741B37 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##741B37 | 1.00 | 10.74 | 1.95 | 10.74 |
| #FFFFFF | 10.74 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.95 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.74 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#313238
Deuteranopia (green-blind)
#484435
Tritanopia (blue-blind)
#7F0727
Achromatopsia (no color)
#3E3E3E
Design tokens & code
CSS
--color: #741b37; /* rgb */ color: rgb(116, 27, 55); /* oklch */ color: oklch(37.9% 0.124 6.7);
Tailwind
colors: {
custom: {
50: '#a1606d',
500: '#741b37',
950: '#000000',
},
}SCSS
$custom: #741b37; $custom-light: #a1606d; $custom-dark: #000000;
JSON
{
"hex": "#741b37",
"rgb": {
"r": 116,
"g": 27,
"b": 55
},
"hsl": {
"h": 341.124,
"s": 62.238,
"l": 28.039
},
"oklch": {
"l": 0.37876,
"c": 0.1238,
"h": 6.7
},
"luminance": 0.04773
}Semantic roles & 50–950 ramp
primary
#741B37
secondary
#42A988
accent
#E5B242
background
#FAF5F6
surface
#F4EAEB
border
#CEC6C6
text
#100507
muted
#7F797A