#741B34#741B34
#741B34 is a dark, vivid pink. Relative luminance 0.047; OKLCH L 37.8% C 0.123 H 8.9°. Best body text is #FFFFFF at 10.77:1 contrast (WCAG AA passes).
Color values
| HEX | #741B34 |
|---|---|
| RGB | rgb(116, 27, 52) |
| HSL | hsl(343, 62%, 28%) |
| HSV | hsv(343, 77%, 45%) |
| CMYK | cmyk(0%, 76.7%, 55.2%, 54.5%) |
| CIE-LAB | lab(26.00, 40.04, 7.45) |
| CIE-LCH | lch(26.00, 40.73, 10.53°) |
| OKLab | oklab(37.79% 0.1217 0.019) |
| OKLCH | oklch(37.79% 0.123 8.9) |
| XYZ | xyz(8.2150, 4.7459, 3.7316) |
| Luminance | 0.0474 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Bordeaux
#7B002C
ΔE00 3.35
Wine
#722F37
ΔE00 5.02
Red Wine
#8C0034
ΔE00 5.04
Maroon (survey)
#650021
ΔE00 5.10
Merlot
#730039
ΔE00 5.12
Wine (survey)
#80013F
ΔE00 5.14
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#741B34 #1B745B
analogous
#741B60 #741B34 #742E1B
triadic
#741B34 #34741B #1B3474
tetradic
#741B34 #60741B #1B745B #2E1B74
square
#741B34 #60741B #1B745B #2E1B74
split-complementary
#741B34 #1B742E #1B6074
monochromatic
#19060B #420F1E #741B34 #A6274A #D13963
Accessibility & contrast
On white
10.77
#741B34 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.95
#741B34 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #741B34
10.77:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##741B34 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##741B34 | 1.00 | 10.77 | 1.95 | 10.77 |
| #FFFFFF | 10.77 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.95 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.77 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#313234
Deuteranopia (green-blind)
#494432
Tritanopia (blue-blind)
#7F0525
Achromatopsia (no color)
#3E3E3E
Design tokens & code
CSS
--color: #741b34; /* rgb */ color: rgb(116, 27, 52); /* oklch */ color: oklch(37.8% 0.123 8.9);
Tailwind
colors: {
custom: {
50: '#a1606b',
500: '#741b34',
950: '#000000',
},
}SCSS
$custom: #741b34; $custom-light: #a1606b; $custom-dark: #000000;
JSON
{
"hex": "#741b34",
"rgb": {
"r": 116,
"g": 27,
"b": 52
},
"hsl": {
"h": 343.146,
"s": 62.238,
"l": 28.039
},
"oklch": {
"l": 0.37788,
"c": 0.1232,
"h": 8.9
},
"luminance": 0.04745
}Semantic roles & 50–950 ramp
primary
#741B34
secondary
#42A98C
accent
#E5B842
background
#FAF5F6
surface
#F4EAEB
border
#CEC6C6
text
#100506
muted
#7F797A