#741B30#741B30
#741B30 is a dark, vivid red. Relative luminance 0.047; OKLCH L 37.7% C 0.123 H 11.8°. Best body text is #FFFFFF at 10.81:1 contrast (WCAG AA passes).
Color values
| HEX | #741B30 |
|---|---|
| RGB | rgb(116, 27, 48) |
| HSL | hsl(346, 62%, 28%) |
| HSV | hsv(346, 77%, 45%) |
| CMYK | cmyk(0%, 76.7%, 58.6%, 54.5%) |
| CIE-LAB | lab(25.90, 39.70, 10.02) |
| CIE-LCH | lch(25.90, 40.95, 14.17°) |
| OKLab | oklab(37.68% 0.12 0.0251) |
| OKLCH | oklch(37.68% 0.123 11.8) |
| XYZ | xyz(8.1287, 4.7114, 3.2771) |
| Luminance | 0.0471 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Bordeaux
#7B002C
ΔE00 2.96
Wine Red
#7B0323
ΔE00 4.45
Wine
#722F37
ΔE00 4.47
Maroon (survey)
#650021
ΔE00 4.62
Red Wine
#8C0034
ΔE00 4.90
Burgundy (survey)
#610023
ΔE00 5.25
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#741B30 #1B745F
analogous
#741B5C #741B30 #74321B
triadic
#741B30 #30741B #1B3074
tetradic
#741B30 #5C741B #1B745F #321B74
square
#741B30 #5C741B #1B745F #321B74
split-complementary
#741B30 #1B7432 #1B5C74
monochromatic
#19060A #420F1B #741B30 #A62745 #D1395D
Accessibility & contrast
On white
10.81
#741B30 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.94
#741B30 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #741B30
10.81:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##741B30 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##741B30 | 1.00 | 10.81 | 1.94 | 10.81 |
| #FFFFFF | 10.81 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.94 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 10.81 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#323230
Deuteranopia (green-blind)
#49442E
Tritanopia (blue-blind)
#7F0324
Achromatopsia (no color)
#3D3D3D
Design tokens & code
CSS
--color: #741b30; /* rgb */ color: rgb(116, 27, 48); /* oklch */ color: oklch(37.7% 0.123 11.8);
Tailwind
colors: {
custom: {
50: '#a16068',
500: '#741b30',
950: '#000000',
},
}SCSS
$custom: #741b30; $custom-light: #a16068; $custom-dark: #000000;
JSON
{
"hex": "#741b30",
"rgb": {
"r": 116,
"g": 27,
"b": 48
},
"hsl": {
"h": 345.843,
"s": 62.238,
"l": 28.039
},
"oklch": {
"l": 0.3768,
"c": 0.12264,
"h": 11.8
},
"luminance": 0.0471
}Semantic roles & 50–950 ramp
primary
#741B30
secondary
#42A990
accent
#E5BF42
background
#FAF5F6
surface
#F4EAEB
border
#CEC6C6
text
#100506
muted
#7F797A