#741B1D#741B1D

#741B1D is a dark, vivid red. Relative luminance 0.046; OKLCH L 37.3% C 0.123 H 24.4°. Best body text is #FFFFFF at 10.95:1 contrast (WCAG AA passes).

Color values

HEX	#741B1D
RGB	rgb(116, 27, 29)
HSL	hsl(359, 62%, 28%)
HSV	hsv(359, 77%, 45%)
CMYK	cmyk(0%, 76.7%, 75%, 54.5%)
CIE-LAB	lab(25.52, 38.46, 22.24)
CIE-LCH	lch(25.52, 44.43, 30.04°)
OKLab	oklab(37.28% 0.112 0.0508)
OKLCH	oklch(37.28% 0.123 24.4)
XYZ	xyz(7.8170, 4.5868, 1.6359)
Luminance	0.0459 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#741B1D #1B7472

analogous

#741B49 #741B1D #74451B

triadic

#741B1D #1D741B #1B1D74

tetradic

#741B1D #49741B #1B7472 #451B74

square

#741B1D #49741B #1B7472 #451B74

split-complementary

#741B1D #1B7445 #1B4974

monochromatic

#190606 #420F11 #741B1D #A62729 #D1393C

Accessibility & contrast

On white

10.95

#741B1D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.92

#741B1D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741B1D

10.95:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##741B1D	#FFFFFF	#000000	##FFFFFF
##741B1D	1.00	10.95	1.92	10.95
#FFFFFF	10.95	1.00	21.00	1.00
#000000	1.92	21.00	1.00	21.00
##FFFFFF	10.95	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#35301C

Deuteranopia (green-blind)

#4B431A

Tritanopia (blue-blind)

#80001D

Achromatopsia (no color)

#3C3C3C

Design tokens & code

CSS

--color: #741b1d;
/* rgb */ color: rgb(116, 27, 29);
/* oklch */ color: oklch(37.3% 0.123 24.4);

Tailwind

colors: {
  custom: {
    50: '#a35f59',
    500: '#741b1d',
    950: '#000000',
  },
}

SCSS

$custom: #741b1d;
$custom-light: #a35f59;
$custom-dark: #000000;

JSON

{
  "hex": "#741b1d",
  "rgb": {
    "r": 116,
    "g": 27,
    "b": 29
  },
  "hsl": {
    "h": 358.652,
    "s": 62.238,
    "l": 28.039
  },
  "oklch": {
    "l": 0.37282,
    "c": 0.123,
    "h": 24.4
  },
  "luminance": 0.04586
}

Semantic roles & 50–950 ramp

primary

#741B1D

secondary

#42A9A6

accent

#E5E242

background

#FAF5F5

surface

#F4EAE9

border

#CEC6C5

text

#100503

muted

#7F7978

Preview Lab

Preview with #741B1D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →