#741AC7#741AC7

#741AC7 is a mid, highly saturated violet. Relative luminance 0.086; OKLCH L 47.2% C 0.234 H 300.1°. Best body text is #FFFFFF at 7.73:1 contrast (WCAG AA passes).

Color values

HEX#741AC7
RGBrgb(116, 26, 199)
HSLhsl(271, 77%, 44%)
HSVhsv(271, 87%, 78%)
CMYKcmyk(41.7%, 86.9%, 0%, 22%)
CIE-LABlab(35.15, 65.99, -70.83)
CIE-LCHlch(35.15, 96.81, 312.98°)
OKLaboklab(47.18% 0.1175 -0.2028)
OKLCHoklch(47.18% 0.234 300.1)
XYZxyz(17.8780, 8.5751, 54.7350)
Luminance0.0858 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#741AC7 #6DC71A
analogous
#1E1AC7 #741AC7 #C71AC4
triadic
#741AC7 #C7741A #1AC774
tetradic
#741AC7 #C71E1A #6DC71A #1AC4C7
square
#741AC7 #C71E1A #6DC71A #1AC4C7
split-complementary
#741AC7 #C4C71A #1AC71E
monochromatic
#350C5B #541391 #741AC7 #9339E5 #B06FEC

Accessibility & contrast

On white

7.73
#741AC7 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.72
#741AC7 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741AC7
7.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##741AC7#FFFFFF#000000##FFFFFF
##741AC71.007.732.727.73
#FFFFFF7.731.0021.001.00
#0000002.7221.001.0021.00
##FFFFFF7.731.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0052CB
Deuteranopia (green-blind)
#0051C4
Tritanopia (blue-blind)
#605076
Achromatopsia (no color)
#535353

Design tokens & code

CSS
--color: #741ac7;
/* rgb */ color: rgb(116, 26, 199);
/* oklch */ color: oklch(47.2% 0.234 300.1);
Tailwind
colors: {
  custom: {
    50: '#a466d9',
    500: '#741ac7',
    950: '#000000',
  },
}
SCSS
$custom: #741ac7;
$custom-light: #a466d9;
$custom-dark: #000000;
JSON
{
  "hex": "#741ac7",
  "rgb": {
    "r": 116,
    "g": 26,
    "b": 199
  },
  "hsl": {
    "h": 271.214,
    "s": 76.889,
    "l": 44.118
  },
  "oklch": {
    "l": 0.47179,
    "c": 0.23435,
    "h": 300.1
  },
  "luminance": 0.08575
}

Semantic roles & 50–950 ramp

primary
#741AC7
secondary
#9CD26A
accent
#F33490
background
#FAF6FD
surface
#F4EBFB
border
#CEC6D4
text
#100715
muted
#7F7A83

Preview Lab

Preview with #741AC7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#741AC7 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva