#741AC7#741AC7

#741AC7 is a mid, highly saturated violet. Relative luminance 0.086; OKLCH L 47.2% C 0.234 H 300.1°. Best body text is #FFFFFF at 7.73:1 contrast (WCAG AA passes).

Color values

HEX	#741AC7
RGB	rgb(116, 26, 199)
HSL	hsl(271, 77%, 44%)
HSV	hsv(271, 87%, 78%)
CMYK	cmyk(41.7%, 86.9%, 0%, 22%)
CIE-LAB	lab(35.15, 65.99, -70.83)
CIE-LCH	lch(35.15, 96.81, 312.98°)
OKLab	oklab(47.18% 0.1175 -0.2028)
OKLCH	oklch(47.18% 0.234 300.1)
XYZ	xyz(17.8780, 8.5751, 54.7350)
Luminance	0.0858 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#741AC7 #6DC71A

analogous

#1E1AC7 #741AC7 #C71AC4

triadic

#741AC7 #C7741A #1AC774

tetradic

#741AC7 #C71E1A #6DC71A #1AC4C7

square

#741AC7 #C71E1A #6DC71A #1AC4C7

split-complementary

#741AC7 #C4C71A #1AC71E

monochromatic

#350C5B #541391 #741AC7 #9339E5 #B06FEC

Accessibility & contrast

On white

7.73

#741AC7 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.72

#741AC7 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741AC7

7.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##741AC7	#FFFFFF	#000000	##FFFFFF
##741AC7	1.00	7.73	2.72	7.73
#FFFFFF	7.73	1.00	21.00	1.00
#000000	2.72	21.00	1.00	21.00
##FFFFFF	7.73	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0052CB

Deuteranopia (green-blind)

#0051C4

Tritanopia (blue-blind)

#605076

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #741ac7;
/* rgb */ color: rgb(116, 26, 199);
/* oklch */ color: oklch(47.2% 0.234 300.1);

Tailwind

colors: {
  custom: {
    50: '#a466d9',
    500: '#741ac7',
    950: '#000000',
  },
}

SCSS

$custom: #741ac7;
$custom-light: #a466d9;
$custom-dark: #000000;

JSON

{
  "hex": "#741ac7",
  "rgb": {
    "r": 116,
    "g": 26,
    "b": 199
  },
  "hsl": {
    "h": 271.214,
    "s": 76.889,
    "l": 44.118
  },
  "oklch": {
    "l": 0.47179,
    "c": 0.23435,
    "h": 300.1
  },
  "luminance": 0.08575
}

Semantic roles & 50–950 ramp

primary

#741AC7

secondary

#9CD26A

accent

#F33490

background

#FAF6FD

surface

#F4EBFB

border

#CEC6D4

text

#100715

muted

#7F7A83

Preview Lab

Preview with #741AC7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →