#741AB3#741AB3

#741AB3 is a mid, highly saturated violet. Relative luminance 0.077; OKLCH L 45.4% C 0.216 H 305.2°. Best body text is #FFFFFF at 8.26:1 contrast (WCAG AA passes).

Color values

HEX	#741AB3
RGB	rgb(116, 26, 179)
HSL	hsl(275, 75%, 40%)
HSV	hsv(275, 85%, 70%)
CMYK	cmyk(35.2%, 85.5%, 0%, 29.8%)
CIE-LAB	lab(33.36, 61.60, -61.96)
CIE-LCH	lch(33.36, 87.38, 314.83°)
OKLab	oklab(45.4% 0.1246 -0.1767)
OKLCH	oklch(45.4% 0.216 305.2)
XYZ	xyz(15.7067, 7.7066, 43.2991)
Luminance	0.0771 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#741AB3 #59B31A

analogous

#271AB3 #741AB3 #B31AA5

triadic

#741AB3 #B3741A #1AB374

tetradic

#741AB3 #B3271A #59B31A #1AA5B3

square

#741AB3 #B3271A #59B31A #1AA5B3

split-complementary

#741AB3 #A5B31A #1AB327

monochromatic

#2F0A48 #51127E #741AB3 #952AE0 #B060E8

Accessibility & contrast

On white

8.26

#741AB3 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.54

#741AB3 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741AB3

8.26:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##741AB3	#FFFFFF	#000000	##FFFFFF
##741AB3	1.00	8.26	2.54	8.26
#FFFFFF	8.26	1.00	21.00	1.00
#000000	2.54	21.00	1.00	21.00
##FFFFFF	8.26	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004CB7

Deuteranopia (green-blind)

#004FB0

Tritanopia (blue-blind)

#68476A

Achromatopsia (no color)

#4E4E4E

Design tokens & code

CSS

--color: #741ab3;
/* rgb */ color: rgb(116, 26, 179);
/* oklch */ color: oklch(45.4% 0.216 305.2);

Tailwind

colors: {
  custom: {
    50: '#a365cb',
    500: '#741ab3',
    950: '#000000',
  },
}

SCSS

$custom: #741ab3;
$custom-light: #a365cb;
$custom-dark: #000000;

JSON

{
  "hex": "#741ab3",
  "rgb": {
    "r": 116,
    "g": 26,
    "b": 179
  },
  "hsl": {
    "h": 275.294,
    "s": 74.634,
    "l": 40.196
  },
  "oklch": {
    "l": 0.45404,
    "c": 0.21624,
    "h": 305.2
  },
  "luminance": 0.07706
}

Semantic roles & 50–950 ramp

primary

#741AB3

secondary

#8BCC5D

accent

#F13783

background

#FAF6FC

surface

#F4EBF9

border

#CEC6D2

text

#100613

muted

#7F7A82

Preview Lab

Preview with #741AB3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →