#741A77#741A77

#741A77 is a dark, vivid purple. Relative luminance 0.058; OKLCH L 40.8% C 0.164 H 326.6°. Best body text is #FFFFFF at 9.74:1 contrast (WCAG AA passes).

Color values

HEX	#741A77
RGB	rgb(116, 26, 119)
HSL	hsl(298, 64%, 28%)
HSV	hsv(298, 78%, 47%)
CMYK	cmyk(2.5%, 78.2%, 0%, 53.3%)
CIE-LAB	lab(28.86, 49.56, -32.40)
CIE-LCH	lch(28.86, 59.21, 326.83°)
OKLab	oklab(40.84% 0.1368 -0.09)
OKLCH	oklch(40.84% 0.164 326.6)
XYZ	xyz(10.9014, 5.7845, 17.9915)
Luminance	0.0578 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#741A77 #1D771A

analogous

#451A77 #741A77 #771A4B

triadic

#741A77 #77741A #1A7774

tetradic

#741A77 #77451A #1D771A #1A4B77

square

#741A77 #77451A #1D771A #1A4B77

split-complementary

#741A77 #4B771A #1A7745

monochromatic

#180519 #430F45 #741A77 #A525A9 #CE38D3

Accessibility & contrast

On white

9.74

#741A77 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.16

#741A77 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741A77

9.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##741A77	#FFFFFF	#000000	##FFFFFF
##741A77	1.00	9.74	2.16	9.74
#FFFFFF	9.74	1.00	21.00	1.00
#000000	2.16	21.00	1.00	21.00
##FFFFFF	9.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003D79

Deuteranopia (green-blind)

#314875

Tritanopia (blue-blind)

#772A48

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #741a77;
/* rgb */ color: rgb(116, 26, 119);
/* oklch */ color: oklch(40.8% 0.164 326.6);

Tailwind

colors: {
  custom: {
    50: '#9f629f',
    500: '#741a77',
    950: '#000000',
  },
}

SCSS

$custom: #741a77;
$custom-light: #9f629f;
$custom-dark: #000000;

JSON

{
  "hex": "#741a77",
  "rgb": {
    "r": 116,
    "g": 26,
    "b": 119
  },
  "hsl": {
    "h": 298.065,
    "s": 64.138,
    "l": 28.431
  },
  "oklch": {
    "l": 0.40838,
    "c": 0.16373,
    "h": 326.6
  },
  "luminance": 0.05784
}

Semantic roles & 50–950 ramp

primary

#741A77

secondary

#45AC41

accent

#E74146

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F060E

muted

#7F7A7E

Preview Lab

Preview with #741A77

Body copy rendered with the generated semantic roles for this colour.

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