#741A74#741A74

#741A74 is a dark, vivid purple. Relative luminance 0.057; OKLCH L 40.6% C 0.161 H 328.1°. Best body text is #FFFFFF at 9.80:1 contrast (WCAG AA passes).

Color values

HEX#741A74
RGBrgb(116, 26, 116)
HSLhsl(300, 63%, 28%)
HSVhsv(300, 78%, 45%)
CMYKcmyk(0%, 77.6%, 0%, 54.5%)
CIE-LABlab(28.68, 49.03, -30.79)
CIE-LCHlch(28.68, 57.89, 327.88°)
OKLaboklab(40.65% 0.1368 -0.0853)
OKLCHoklch(40.65% 0.161 328.1)
XYZxyz(10.7241, 5.7135, 17.0576)
Luminance0.0571 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#741A74 #1A741A
analogous
#471A74 #741A74 #741A47
triadic
#741A74 #74741A #1A7474
tetradic
#741A74 #74471A #1A741A #1A4774
square
#741A74 #74471A #1A741A #1A4774
split-complementary
#741A74 #47741A #1A7447
monochromatic
#190619 #420F42 #741A74 #A625A6 #D236D2

Accessibility & contrast

On white

9.80
#741A74 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.14
#741A74 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741A74
9.80:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##741A74#FFFFFF#000000##FFFFFF
##741A741.009.802.149.80
#FFFFFF9.801.0021.001.00
#0000002.1421.001.0021.00
##FFFFFF9.801.0021.001.00

Color blindness preview

Protanopia (red-blind)
#063C76
Deuteranopia (green-blind)
#334872
Tritanopia (blue-blind)
#782946
Achromatopsia (no color)
#444444

Design tokens & code

CSS
--color: #741a74;
/* rgb */ color: rgb(116, 26, 116);
/* oklch */ color: oklch(40.6% 0.161 328.1);
Tailwind
colors: {
  custom: {
    50: '#9f629c',
    500: '#741a74',
    950: '#000000',
  },
}
SCSS
$custom: #741a74;
$custom-light: #9f629c;
$custom-dark: #000000;
JSON
{
  "hex": "#741a74",
  "rgb": {
    "r": 116,
    "g": 26,
    "b": 116
  },
  "hsl": {
    "h": 300,
    "s": 63.38,
    "l": 27.843
  },
  "oklch": {
    "l": 0.40647,
    "c": 0.16126,
    "h": 328.1
  },
  "luminance": 0.05713
}

Semantic roles & 50–950 ramp

primary
#741A74
secondary
#41A941
accent
#E64141
background
#FAF6F9
surface
#F4EBF2
border
#CEC6CC
text
#0F060E
muted
#7F7A7E

Preview Lab

Preview with #741A74

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#741A74 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva