#741996#741996

#741996 is a dark, vivid purple. Relative luminance 0.066; OKLCH L 43.0% C 0.191 H 314.2°. Best body text is #FFFFFF at 9.04:1 contrast (WCAG AA passes).

Color values

HEX#741996
RGBrgb(116, 25, 150)
HSLhsl(284, 71%, 34%)
HSVhsv(284, 83%, 59%)
CMYKcmyk(22.7%, 83.3%, 0%, 41.2%)
CIE-LABlab(30.90, 55.80, -48.45)
CIE-LCHlch(30.90, 73.90, 319.03°)
OKLaboklab(42.96% 0.1334 -0.137)
OKLCHoklch(42.96% 0.191 314.2)
XYZxyz(13.0542, 6.6107, 29.4366)
Luminance0.0661 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#741996 #3B9619
analogous
#361996 #741996 #96197A
triadic
#741996 #967419 #199674
tetradic
#741996 #963619 #3B9619 #197A96
square
#741996 #963619 #3B9619 #197A96
split-complementary
#741996 #7A9619 #199636
monochromatic
#23082D #4B1062 #741996 #9D22CA #B749E1

Accessibility & contrast

On white

9.04
#741996 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.32
#741996 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741996
9.04:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##741996#FFFFFF#000000##FFFFFF
##7419961.009.042.329.04
#FFFFFF9.041.0021.001.00
#0000002.3221.001.0021.00
##FFFFFF9.041.0021.001.00

Color blindness preview

Protanopia (red-blind)
#004499
Deuteranopia (green-blind)
#0A4B93
Tritanopia (blue-blind)
#713959
Achromatopsia (no color)
#494949

Design tokens & code

CSS
--color: #741996;
/* rgb */ color: rgb(116, 25, 150);
/* oklch */ color: oklch(43.0% 0.191 314.2);
Tailwind
colors: {
  custom: {
    50: '#a163b6',
    500: '#741996',
    950: '#000000',
  },
}
SCSS
$custom: #741996;
$custom-light: #a163b6;
$custom-dark: #000000;
JSON
{
  "hex": "#741996",
  "rgb": {
    "r": 116,
    "g": 25,
    "b": 150
  },
  "hsl": {
    "h": 283.68,
    "s": 71.429,
    "l": 34.314
  },
  "oklch": {
    "l": 0.42962,
    "c": 0.19123,
    "h": 314.2
  },
  "luminance": 0.0661
}

Semantic roles & 50–950 ramp

primary
#741996
secondary
#6AC249
accent
#EE3A6B
background
#FAF6FB
surface
#F4EBF6
border
#CEC6D0
text
#0F0611
muted
#7F7A80

Preview Lab

Preview with #741996

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#741996 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva