#741970#741970

#741970 is a dark, vivid purple. Relative luminance 0.056; OKLCH L 40.3% C 0.159 H 330.0°. Best body text is #FFFFFF at 9.93:1 contrast (WCAG AA passes).

Color values

HEX	#741970
RGB	rgb(116, 25, 112)
HSL	hsl(303, 65%, 28%)
HSV	hsv(303, 78%, 45%)
CMYK	cmyk(0%, 78.4%, 3.4%, 54.5%)
CIE-LAB	lab(28.32, 48.67, -28.79)
CIE-LCH	lch(28.32, 56.55, 329.39°)
OKLab	oklab(40.32% 0.1378 -0.0795)
OKLCH	oklch(40.32% 0.159 330)
XYZ	xyz(10.4747, 5.5789, 15.8512)
Luminance	0.0558 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#741970 #19741D

analogous

#4A1974 #741970 #741943

triadic

#741970 #707419 #197074

tetradic

#741970 #744A19 #19741D #194374

square

#741970 #744A19 #19741D #194374

split-complementary

#741970 #437419 #19744A

monochromatic

#190518 #420E3F #741970 #A624A1 #D334CC

Accessibility & contrast

On white

9.93

#741970 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.12

#741970 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741970

9.93:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##741970	#FFFFFF	#000000	##FFFFFF
##741970	1.00	9.93	2.12	9.93
#FFFFFF	9.93	1.00	21.00	1.00
#000000	2.12	21.00	1.00	21.00
##FFFFFF	9.93	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0C3B72

Deuteranopia (green-blind)

#35476E

Tritanopia (blue-blind)

#792643

Achromatopsia (no color)

#434343

Design tokens & code

CSS

--color: #741970;
/* rgb */ color: rgb(116, 25, 112);
/* oklch */ color: oklch(40.3% 0.159 330.0);

Tailwind

colors: {
  custom: {
    50: '#9f6199',
    500: '#741970',
    950: '#000000',
  },
}

SCSS

$custom: #741970;
$custom-light: #9f6199;
$custom-dark: #000000;

JSON

{
  "hex": "#741970",
  "rgb": {
    "r": 116,
    "g": 25,
    "b": 112
  },
  "hsl": {
    "h": 302.637,
    "s": 64.539,
    "l": 27.647
  },
  "oklch": {
    "l": 0.40317,
    "c": 0.15909,
    "h": 330
  },
  "luminance": 0.05578
}

Semantic roles & 50–950 ramp

primary

#741970

secondary

#40A944

accent

#E84840

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F050E

muted

#7F7A7E

Preview Lab

Preview with #741970

Body copy rendered with the generated semantic roles for this colour.

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