#74196F#74196F

#74196F is a dark, vivid purple. Relative luminance 0.056; OKLCH L 40.3% C 0.158 H 330.5°. Best body text is #FFFFFF at 9.95:1 contrast (WCAG AA passes).

Color values

HEX	#74196F
RGB	rgb(116, 25, 111)
HSL	hsl(303, 65%, 28%)
HSV	hsv(303, 78%, 45%)
CMYK	cmyk(0%, 78.4%, 4.3%, 54.5%)
CIE-LAB	lab(28.27, 48.50, -28.24)
CIE-LCH	lch(28.27, 56.12, 329.79°)
OKLab	oklab(40.26% 0.1378 -0.0779)
OKLCH	oklch(40.26% 0.158 330.5)
XYZ	xyz(10.4193, 5.5568, 15.5596)
Luminance	0.0556 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#74196F #19741E

analogous

#4C1974 #74196F #741941

triadic

#74196F #6F7419 #196F74

tetradic

#74196F #744C19 #19741E #194174

square

#74196F #744C19 #19741E #194174

split-complementary

#74196F #417419 #19744C

monochromatic

#190518 #420E3F #74196F #A6249F #D334CB

Accessibility & contrast

On white

9.95

#74196F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.11

#74196F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #74196F

9.95:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##74196F	#FFFFFF	#000000	##FFFFFF
##74196F	1.00	9.95	2.11	9.95
#FFFFFF	9.95	1.00	21.00	1.00
#000000	2.11	21.00	1.00	21.00
##FFFFFF	9.95	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0E3B71

Deuteranopia (green-blind)

#36476D

Tritanopia (blue-blind)

#792543

Achromatopsia (no color)

#434343

Design tokens & code

CSS

--color: #74196f;
/* rgb */ color: rgb(116, 25, 111);
/* oklch */ color: oklch(40.3% 0.158 330.5);

Tailwind

colors: {
  custom: {
    50: '#9f6199',
    500: '#74196f',
    950: '#000000',
  },
}

SCSS

$custom: #74196f;
$custom-light: #9f6199;
$custom-dark: #000000;

JSON

{
  "hex": "#74196f",
  "rgb": {
    "r": 116,
    "g": 25,
    "b": 111
  },
  "hsl": {
    "h": 303.297,
    "s": 64.539,
    "l": 27.647
  },
  "oklch": {
    "l": 0.40256,
    "c": 0.15829,
    "h": 330.5
  },
  "luminance": 0.05556
}

Semantic roles & 50–950 ramp

primary

#74196F

secondary

#40A946

accent

#E84940

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F050E

muted

#7F7A7E

Preview Lab

Preview with #74196F

Body copy rendered with the generated semantic roles for this colour.

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