#74196C#74196C

#74196C is a dark, vivid purple. Relative luminance 0.055; OKLCH L 40.1% C 0.156 H 332.0°. Best body text is #FFFFFF at 10.01:1 contrast (WCAG AA passes).

Color values

HEX	#74196C
RGB	rgb(116, 25, 108)
HSL	hsl(305, 65%, 28%)
HSV	hsv(305, 78%, 45%)
CMYK	cmyk(0%, 78.4%, 6.9%, 54.5%)
CIE-LAB	lab(28.09, 47.99, -26.59)
CIE-LCH	lch(28.09, 54.87, 331.01°)
OKLab	oklab(40.08% 0.1377 -0.0732)
OKLCH	oklch(40.08% 0.156 332)
XYZ	xyz(10.2569, 5.4918, 14.7043)
Luminance	0.0549 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#74196C #197421

analogous

#4F1974 #74196C #74193E

triadic

#74196C #6C7419 #196C74

tetradic

#74196C #744F19 #197421 #193E74

square

#74196C #744F19 #197421 #193E74

split-complementary

#74196C #3E7419 #19744F

monochromatic

#190517 #420E3D #74196C #A6249B #D334C5

Accessibility & contrast

On white

10.01

#74196C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.10

#74196C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #74196C

10.01:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##74196C	#FFFFFF	#000000	##FFFFFF
##74196C	1.00	10.01	2.10	10.01
#FFFFFF	10.01	1.00	21.00	1.00
#000000	2.10	21.00	1.00	21.00
##FFFFFF	10.01	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#123A6E

Deuteranopia (green-blind)

#37476A

Tritanopia (blue-blind)

#792441

Achromatopsia (no color)

#424242

Design tokens & code

CSS

--color: #74196c;
/* rgb */ color: rgb(116, 25, 108);
/* oklch */ color: oklch(40.1% 0.156 332.0);

Tailwind

colors: {
  custom: {
    50: '#9f6196',
    500: '#74196c',
    950: '#000000',
  },
}

SCSS

$custom: #74196c;
$custom-light: #9f6196;
$custom-dark: #000000;

JSON

{
  "hex": "#74196c",
  "rgb": {
    "r": 116,
    "g": 25,
    "b": 108
  },
  "hsl": {
    "h": 305.275,
    "s": 64.539,
    "l": 27.647
  },
  "oklch": {
    "l": 0.40076,
    "c": 0.15593,
    "h": 332
  },
  "luminance": 0.05491
}

Semantic roles & 50–950 ramp

primary

#74196C

secondary

#40A949

accent

#E84F40

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F050D

muted

#7F7A7E

Preview Lab

Preview with #74196C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →