#741964#741964

#741964 is a dark, vivid pink. Relative luminance 0.053; OKLCH L 39.6% C 0.150 H 336.3°. Best body text is #FFFFFF at 10.17:1 contrast (WCAG AA passes).

Color values

HEX#741964
RGBrgb(116, 25, 100)
HSLhsl(311, 65%, 28%)
HSVhsv(311, 78%, 45%)
CMYKcmyk(0%, 78.4%, 13.8%, 54.5%)
CIE-LABlab(27.65, 46.70, -22.10)
CIE-LCHlch(27.65, 51.67, 334.67°)
OKLaboklab(39.62% 0.1372 -0.0603)
OKLCHoklch(39.62% 0.15 336.3)
XYZxyz(9.8505, 5.3293, 12.5640)
Luminance0.0533 (WCAG relative)
Temperatureneutral
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#741964 #197429
analogous
#561974 #741964 #741937
triadic
#741964 #647419 #196474
tetradic
#741964 #745619 #197429 #193774
square
#741964 #745619 #197429 #193774
split-complementary
#741964 #377419 #197456
monochromatic
#190516 #420E39 #741964 #A6248F #D334B7

Accessibility & contrast

On white

10.17
#741964 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.07
#741964 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741964
10.17:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##741964#FFFFFF#000000##FFFFFF
##7419641.0010.172.0710.17
#FFFFFF10.171.0021.001.00
#0000002.0721.001.0021.00
##FFFFFF10.171.0021.001.00

Color blindness preview

Protanopia (red-blind)
#1B3966
Deuteranopia (green-blind)
#3B4662
Tritanopia (blue-blind)
#7A203D
Achromatopsia (no color)
#414141

Design tokens & code

CSS
--color: #741964;
/* rgb */ color: rgb(116, 25, 100);
/* oklch */ color: oklch(39.6% 0.150 336.3);
Tailwind
colors: {
  custom: {
    50: '#9f6190',
    500: '#741964',
    950: '#000000',
  },
}
SCSS
$custom: #741964;
$custom-light: #9f6190;
$custom-dark: #000000;
JSON
{
  "hex": "#741964",
  "rgb": {
    "r": 116,
    "g": 25,
    "b": 100
  },
  "hsl": {
    "h": 310.549,
    "s": 64.539,
    "l": 27.647
  },
  "oklch": {
    "l": 0.39618,
    "c": 0.14981,
    "h": 336.3
  },
  "luminance": 0.05328
}

Semantic roles & 50–950 ramp

primary
#741964
secondary
#40A952
accent
#E85E40
background
#FAF6F8
surface
#F4EBF0
border
#CEC6CB
text
#0F050C
muted
#7F7A7D

Preview Lab

Preview with #741964

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#741964 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva