#741790#741790

#741790 is a dark, vivid purple. Relative luminance 0.063; OKLCH L 42.4% C 0.188 H 316.5°. Best body text is #FFFFFF at 9.26:1 contrast (WCAG AA passes).

Color values

HEX	#741790
RGB	rgb(116, 23, 144)
HSL	hsl(286, 72%, 33%)
HSV	hsv(286, 84%, 56%)
CMYK	cmyk(19.4%, 84%, 0%, 43.5%)
CIE-LAB	lab(30.25, 55.18, -45.81)
CIE-LCH	lch(30.25, 71.72, 320.30°)
OKLab	oklab(42.37% 0.1361 -0.1293)
OKLCH	oklch(42.37% 0.188 316.5)
XYZ	xyz(12.5421, 6.3399, 26.9432)
Luminance	0.0634 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#741790 #339017

analogous

#381790 #741790 #90176F

triadic

#741790 #907417 #179074

tetradic

#741790 #903817 #339017 #176F90

square

#741790 #903817 #339017 #176F90

split-complementary

#741790 #6F9017 #179038

monochromatic

#1F0626 #490F5B #741790 #9F1FC5 #BC41E1

Accessibility & contrast

On white

9.26

#741790 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.27

#741790 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741790

9.26:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##741790	#FFFFFF	#000000	##FFFFFF
##741790	1.00	9.26	2.27	9.26
#FFFFFF	9.26	1.00	21.00	1.00
#000000	2.27	21.00	1.00	21.00
##FFFFFF	9.26	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004293

Deuteranopia (green-blind)

#164A8E

Tritanopia (blue-blind)

#723555

Achromatopsia (no color)

#474747

Design tokens & code

CSS

--color: #741790;
/* rgb */ color: rgb(116, 23, 144);
/* oklch */ color: oklch(42.4% 0.188 316.5);

Tailwind

colors: {
  custom: {
    50: '#a062b1',
    500: '#741790',
    950: '#000000',
  },
}

SCSS

$custom: #741790;
$custom-light: #a062b1;
$custom-dark: #000000;

JSON

{
  "hex": "#741790",
  "rgb": {
    "r": 116,
    "g": 23,
    "b": 144
  },
  "hsl": {
    "h": 286.116,
    "s": 72.455,
    "l": 32.745
  },
  "oklch": {
    "l": 0.42365,
    "c": 0.18771,
    "h": 316.5
  },
  "luminance": 0.06339
}

Semantic roles & 50–950 ramp

primary

#741790

secondary

#5FC142

accent

#EF3963

background

#FAF6FB

surface

#F4EBF6

border

#CEC6D0

text

#0F0611

muted

#7F7A80

Preview Lab

Preview with #741790

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →