#741779#741779

#741779 is a dark, vivid purple. Relative luminance 0.057; OKLCH L 40.7% C 0.168 H 325.8°. Best body text is #FFFFFF at 9.81:1 contrast (WCAG AA passes).

Color values

HEX	#741779
RGB	rgb(116, 23, 121)
HSL	hsl(297, 68%, 28%)
HSV	hsv(297, 81%, 47%)
CMYK	cmyk(4.1%, 81%, 0%, 52.5%)
CIE-LAB	lab(28.66, 50.86, -33.99)
CIE-LCH	lch(28.66, 61.17, 326.25°)
OKLab	oklab(40.74% 0.1393 -0.0946)
OKLCH	oklch(40.74% 0.168 325.8)
XYZ	xyz(10.9598, 5.7070, 18.6098)
Luminance	0.0571 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#741779 #1C7917

analogous

#431779 #741779 #79174D

triadic

#741779 #797417 #177974

tetradic

#741779 #794317 #1C7917 #174D79

square

#741779 #794317 #1C7917 #174D79

split-complementary

#741779 #4D7917 #177943

monochromatic

#19051A #430D46 #741779 #A521AC #D032D8

Accessibility & contrast

On white

9.81

#741779 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.14

#741779 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #741779

9.81:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##741779	#FFFFFF	#000000	##FFFFFF
##741779	1.00	9.81	2.14	9.81
#FFFFFF	9.81	1.00	21.00	1.00
#000000	2.14	21.00	1.00	21.00
##FFFFFF	9.81	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003C7C

Deuteranopia (green-blind)

#2F4777

Tritanopia (blue-blind)

#772948

Achromatopsia (no color)

#444444

Design tokens & code

CSS

--color: #741779;
/* rgb */ color: rgb(116, 23, 121);
/* oklch */ color: oklch(40.7% 0.168 325.8);

Tailwind

colors: {
  custom: {
    50: '#9f61a0',
    500: '#741779',
    950: '#000000',
  },
}

SCSS

$custom: #741779;
$custom-light: #9f61a0;
$custom-dark: #000000;

JSON

{
  "hex": "#741779",
  "rgb": {
    "r": 116,
    "g": 23,
    "b": 121
  },
  "hsl": {
    "h": 296.939,
    "s": 68.056,
    "l": 28.235
  },
  "oklch": {
    "l": 0.40735,
    "c": 0.16839,
    "h": 325.8
  },
  "luminance": 0.05706
}

Semantic roles & 50–950 ramp

primary

#741779

secondary

#43AE3E

accent

#EB3D46

background

#FAF6F9

surface

#F4EBF2

border

#CEC6CC

text

#0F050F

muted

#7F7A7E

Preview Lab

Preview with #741779

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →